Yamit Dario Romero Vizcaino
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Yamit Dario Romero Vizcaino

Yamit Dario Romero Vizcaino  new_releases

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Master in Digital Business Management
Morden, Manitoba, Canada

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Résumé

Jobs verified_user 0% verified
  • V
    SEO Strategist Team Lead
    VERB Interactive
    Jan 2022 - Current (3 years 4 months)
    * Manage the day-to-day activities for multiple SEO retainers, ensuring SEO best practices are followed and SEO tactics are aligned with SEO strategy * Use a variety of SEO tactics including on-page, off-page and local SEO to improve our client’s visibility in search results * Use a suite of tools for SEO research and monitoring SEO performance * Develop actionable SEO insights based on SEO research, content performance analytics, search trends and industry best practices * Create and present SEO reports to clients including clearly explaining the rationale for decisions and recommendations * Work with other SEO team members to evolve optimization strategies and tactics Review technical SEO issues and implement fixes * Ensure SEO reta
  • V
    SEO strategist
    VERB Interactive
    Jan 2022 - Current (3 years 4 months)
    - Manage the day-to-day activities for multiple SEO retainers, ensuring SEO best practices are followed and SEO tactics are aligned with SEO strategy - Use a variety of SEO tactics including on-page, off-page and local SEO to improve our client’s visibility in search results - Use a suite of tools for SEO research and monitoring SEO performance * Develop actionable SEO insights based on SEO research, content performance analytics, search trends and industry best practices * Create and present SEO reports to clients including clearly explaining the rationale for decisions and recommendations * Work with other SEO team members to evolve optimization strategies and tactics Review technical SEO issues and implement fixes * Ensure SEO retaine
  • T
    Digital Marketing Analyst
    Thunderstruck Sales Marketing
    Aug 2021 - Dec 2022 (1 year 5 months)
    * Analyze and develop digital marketing strategies for the company and its clients * Planning SEO techniques and best practices to improve search engine positioning for the company and their clients * Realization of high-conversion strategic content for the products offered by the company * Planning, design and implementation of the Email Marketing strategy for the different customer segments managed by the company * Preparation of reports on the company's main digital KPIs giving an analytical perspective and presenting possible improvements on all digital channels handled by the company (paid, organic and direct channels)
  • T
    Digital marketing Specialist
    Thunderstruck Sales & Marketing
    Aug 2021 - Current (3 years 9 months)
    - Analizar y desarrollar estrategias de marketing digital para la compañía y para sus clientes - Planeación de técnicas y mejores prácticas SEO para mejorar el posicionamiento en motores de búsqueda - Realización de contenido estratégico de alta conversión para los productos que ofrece la compañía * Planeación, diseño e implementación de la estrategia de Email Marketing para los diferentes segmentos de clientes que maneja la compañía * Elaboración de reportes sobre los principales KPIs digitales dando una perspectiva analítica y presentando posibles mejoras sobre todos los frentes digitales que maneja la compañía (fuentes pagas y fuentes orgánicas y/o directas)
  • E
    Head of Product Carroya.com
    EL TIEMPO Casa Editorial
    Aug 2020 - Jul 2021 (1 year)
    • Creation of digital events and new formats in video and social media, complementing commercial products for advertisers, accumulating revenues of USD $300K / year. • Moderation of strategic plans and decision-making in aspects related to the digital product, B2B and B2C commercial proposals (income), operational optimization and control of expenses, to reach the business EBITDA budget. • Leadership in the integration of cross-cutting areas (UX, BI, Marketing, Editorial content, Audience management) with direct business instances (Design, Sales, Digital Product, Technology, Customer Service), by monitoring tactical actions and strategic projects under agile methodologies. • Monetization of digital advertising (exclusive and programmatic ad
  • Casa Editorial El Tiempo
    Head of Product
    Casa Editorial El Tiempo
    Aug 2020 - Jul 2021 (1 year)
    - Creación de eventos digitales y nuevos formatos en video y social media, complementando productos comerciales para anunciantes - Moderación de los planes estratégicos y toma de decisiones en aspectos relacionados con el producto digital - Liderazgo en la integración de las áreas transversales (UX, BI, Mercadeo, Contenido editorial, Gestión de audiencias) con las instancias directas de negocio (Diseño, Ventas, Producto digital, Tecnología, Servicio al cliente) - Diseño y ejecución de especiales físicos y digitales de alto nivel transaccional, con valores agregados soportados en contenido editorial, relacionamiento con otras marcas • Creation of digital events and new formats in video and social media, complementing commercial products for
  • Casa Editorial El Tiempo
    Senior digital producer
    Casa Editorial El Tiempo
    Oct 2011 - Aug 2020 (8 years 11 months)
    - Realización y seguimiento de requerimientos de parte de negocio para funcionalidades y mejoras en proyectos digitales y de innovación de los portales transaccionales de El Tiempo Casa Editorial. - Coordinación y acompañamiento en el desarrollo de las estrategias de marketing digital y de innovación para los portales transaccionales de El Tiempo Casa Editorial. - Coordinación de la operación impresa y digital de los productos de las unidades de negocios El Tiempo Clasificados y Tratocontrato * Creation and follow up of business side requests of functionalities and improvements in digital projects of the transactional portals of El Tiempo Casa Editorial. * Coordination and support in the development of digital marketing strategies for th
  • Casa Editorial El Tiempo
    Senior Digital Producer
    Casa Editorial El Tiempo
    Oct 2011 - Aug 2020 (8 years 11 months)
    * Creation and follow up of business side requests of functionalities and improvements in digital projects of the transactional portals of El Tiempo Casa Editorial. * Coordination and support in the development of digital marketing strategies for the transactional portals of El Tiempo Casa Editorial. * Coordination of the printed and digital operation of the products of El Tiempo Clasificados y Tratocontrato
  • Casa Editorial El Tiempo
    Productor web
    Casa Editorial El Tiempo
    Oct 2008 - Sep 2011 (3 years)
    - Coordinación proyectos digitales para la unidad de negocio de El Tiempo Clasificados y sus portales aliados - Manejo de estrategias de marketing digital y de innovación para el sitio web de la unidad de negocio de El Tiempo Clasificados
  • Casa Editorial El Tiempo
    Project leader at El tiempo clasificados / Web producer www.eltiempo.com/clasificados
    Casa Editorial El Tiempo
    Oct 2008 - Sep 2011 (3 years)
    * Coordination of the digital channel of El Tiempo Clasificados. * Implementation of commercial strategies and digital marketing * Project management for the El Tiempo Classifieds business unit
  • Casa Editorial El Tiempo
    Classified ads' system coordinator
    Casa Editorial El Tiempo
    Aug 2005 - Sep 2008 (3 years 2 months)
    - Coordinación sobre los procesos operativos de pagos, calidad, promociones y configuración general de avisos clasificados - Relación directa con el proveedor para solucionar incidentes relacionados con las aplicaciones comerciales de la unidad de negocio de El Tiempo Clasificados Operative Process Management in EL TIEMPO Clasificados. Implementation, information, development, and training in new technology (Publishing Business Systems).
  • E
    Classified Ads' System Coordinator
    El Tiempo
    Aug 2005 - Sep 2008 (3 years 2 months)
    Operative Process Management in EL TIEMPO Clasificados. Implementation, information, development, and training in new technology (Publishing Business Systems).
  • Smart Training Society
    Academic Advisor
    Smart Training Society
    Aug 2004 - Jul 2005 (1 year)
    Private classes at all linguistic levels. Training students to take international exams (TOEFL, IELTS, TOEIC).
  • Smart Training Society
    Academic advisor
    Smart Training Society
    Aug 2004 - Jul 2005 (1 year)
    - Clases privadas a empresas y a personas individuales para todos los niveles - Entrenamientos a alumnos para presentación de exámenes internacionales Private classes at all linguistic levels. Training students to take international exams (TOEFL, IELTS, TOEIC).
  • Hook + Ladder Digital Agency
    SEO Consultant
    Hook + Ladder Digital Agency
Education verified_user 0% verified
  • Universitat de Barcelona
    Master in digital business management
    Universitat de Barcelona
    Mar 2016 - Mar 2017 (1 year 1 month)
  • Universitat de Barcelona
    Master in Digital Business Management, Business, Management, Marketing, and Related Support Services
    Universitat de Barcelona
    Jan 2016 - Dec 2017 (2 years)
    Skills: Google Webmaster Tools
  • Utadeo
    Comercio internacional
    Utadeo
    Aug 2001 - Aug 2005 (4 years 1 month)
  • U
    Profesional, Comercio Internacional
    Universidad Jorge Tadeo Lozano
    Jan 2001 - Dec 2005 (5 years)
Projects verified_user 0% verified
  • C
    Classified advertising publication process upgrade to drupal 7 el tiempo clasificados
    Mar 2015 - Current (10 years 2 months)
    In this project we upgraded the Drupal version of the publication proccess at El Tiempo Clasificados. As a consequence of that version upgrade, we improved the way people could publish their ads on the website, providing them a new full responsive design, better UX, and an easier way to publish their Classified Ads. Also in this project we applied trend CRO strategies to improve the percentage of people buying Classifieds through the website. This version helped us increase the number of ways we can reach the audience. We are pretty sure that it will become one of the best Classifieds sales channels El Tiempo will have in this period of time.
  • C
    Classified Advertising Publication Process upgrade to Drupal 7 El Tiempo Clasificados
    Mar 2015 - Current (10 years 2 months)
    In this project we upgraded the Drupal version of the publication proccess at El Tiempo Clasificados. As a consequence of that version upgrade, we improved the way people could publish their ads on the website, providing them a new full responsive design, better UX, and an easier way to publish their Classified Ads. Also in this project we applied trend CRO strategies to improve the percentage of people buying Classifieds through the website. This version helped us increase the number of ways we can reach the audience. We are pretty sure that it will become one of the best Classifieds sales channels El Tiempo will have in this period of time.
  • Casa Editorial El Tiempo
    Microsoft FAST search engine for El Tiempo Clasificados
    Casa Editorial El Tiempo
    Dec 2012 - Dec 2013 (1 year 1 month)
    Defining, Implementing FAST search engine for the seven categories El Tiempo Clasificados has. FAST delivers real-time search and business intelligence solutions, and currently has about 3,600 implementations. FAST works with all type of data sources whether it is structured or non structred allowing users to have control on how data is indexed. That's why with this implementation, it helped us grew in quality and relevant data for our end users.
  • Casa Editorial El Tiempo
    Windows 8 apps for Metrocuadrado.com, Carroya.com, Quebuenacompra.com & Clasificados.eltiempo.com
    Casa Editorial El Tiempo
    Aug 2012 - Oct 2012 (3 months)
    Apps developed for the new OS Windows 8. This project gave us the chance of having exposed our Real estate, Automotive, Deal of the day & Classified specialized websites in one of the most innovating OS of the year. It also gave us the opportunity of being at a new platform, with a new user interface experience and being also at a very close time to market, regarding online Classifieds advertising.