Viviana Andrea Robayo Buitrago

Viviana Andrea Robayo Buitrago

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Client Delivery Director (Technology)
Bogotá, Bogota, Colombia
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Starting at USD4k/month
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Timeline

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Job

Résumé

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  • F
    Client Delivery Director
    Flare BBDO Bogotá
    Apr 2021 - Oct 2023 (2 years 7 months)
    Responsibilities: * Define and develop digital products in line with the strategy defined for the client's digital ecosystem, leveraging technology and innovation. * Lead and support the digital development team in the proper implementation of strategies, processes and methodologies that lead to excellent project execution. * Maintain high quality, long-term relationships with the agency's largest clients through consultation and strategic guidance throughout the project and/or operational lifecycle. Accomplishments: * Achieved approximately 40% organic growth and contract renewals with the agency's largest clients. * Improved the quality of assets and digital products delivered to end clients. * Participated in the development of new au
  • Q
    New Business Director
    Quadi - Grupo Sancho
    Feb 2020 - Apr 2021 (1 year 3 months)
    Responsibilities: * Develop and execute consultative sales strategies for digital products tailored to each client and their needs. * Achieve established annual sales goals. * Develop and present impactful proposals to each client. * Develop strategic alliances with key industry partners. * Lead and support the sales team to achieve significant and impactful business results. Accomplishments: * Achieved 190% of established annual sales goals. * Initiated new business relationships and acquired new customers. * Developed new products and innovative solutions for the product portfolio. * Successfully retained and managed key and most important accounts.
  • Q
    Senior Business Project Manager
    Quadi - Grupo Sancho
    Nov 2018 - Feb 2020 (1 year 4 months)
    Responsibilities: * Lead and manage the operational team assigned to the LATAM account (9 countries - 25 people). * Develop and execute projects and digital strategies for each channel in each country. * Monitor and report on performance metrics and client asset operations. * Ensure proper application of agile methodologies to enable execution and early wins within established projects. Achievements: * Achieved annual compliance with KPIs set by the client. * Secured renewal and expansion of the contract and team for two consecutive periods. * Participated in the project launch of the new website for each of the countries within the LATAM region for DIRECTV.
  • Contenidos El Rey
    Executive Producer
    Contenidos El Rey
    May 2017 - Nov 2018 (1 year 7 months)
    Responsibilities: * Create and execute projects and digital strategies for various client channels, including email marketing, website, in-country media, and social media. * Develop and track project plans for each client based on agile methodologies and user experience. * Manage and support the team or vendor assigned to execute each project.
  • I
    Account Executive
    ICOMMKT
    Mar 2017 - May 2017 (3 months)
    Responsibilities: * Create and execute digital and automation strategies for the channel (email marketing). * Acquisition of new customers and/or partners to market the platform. * Provide training on how to use the tool and leverage its automated workflows.
  • Digiway Corp
    Account Manager
    Digiway Corp
    Mar 2014 - Mar 2017 (3 years 1 month)
    * Create and execute digital strategies across multiple client channels, including email marketing, website, paid media and social media. * Attend industry events and provide strategic support to those interested in the agency. * Manage and support the team or vendor assigned to execute each effort on assigned accounts. * Report on each account's operations and relevant metrics according to proposed KPIs.
  • Digiway Corp
    Creative Copy
    Digiway Corp
    Jan 2014 - Mar 2017 (3 years 3 months)
    Responsibilities: *Create opinion articles and relevant news in the financial, real estate and car sectors at the LATAM level. *Actively participate in brand editorial committees to define strategic content. *Create content plans for various assigned social media accounts.
  • PuedoSer Academy
    Sales and communication coordinator
    PuedoSer Academy
    Jan 2013 - Dec 2013 (1 year)
    * Create and execute sales and communication strategies across multiple company channels.