Vanessa Romero

P

Head of Customer Success LATAM

Payflow YC S

Jan 2024 - Current (1 year 7 months)

Key Achievements: -Strategic management of teams in Colombia and Peru, achieving high product usage rates and reducing customer churn. -Implementation of efficient invoicing and account recovery processes, improving recovery days by over 30%. -Increased the average NPS of the top 10 clients by 2%.

Product Owner – Claro Pay App (VAS)

CLARO

Dec 2019 - Jan 2024 (4 years 2 months)

Key Achievements: -Designed and implemented 10 mini-programs to strengthen the digital wallet ecosystem, increasing revenue and maintaining usage rates. -Improved app store ratings by 2 points through user interface optimization based on data analysis

Corporate Go-To-Market Leader

CLARO

Apr 2017 - Nov 2019 (2 years 8 months)

Key Achievements: -Created and executed launch plans for new corporate products, generating significant sales increases. Developed internal communication channels to enhance product visibility. - Executed product launch strategies, driving sales growth for corporate solutions. - Improved internal communication channels, enhancing product awareness and availability.

Technology Products Specialist

CLARO

Dec 2015 - Mar 2018 (2 years 4 months)

Key Achievements: - Managed the residential segment alliance channel within the product area. - Supported the commercial team in implementing strategies to achieve technology sales targets. - Expanded portfolio from 1 to 4 categories, increasing revenue by 17% in terminal and technology sales. - 20% Increased revenues.

Retention and Sales Manager

CLARO

Feb 2012 - Dec 2015 (3 years 11 months)

Key Achievements: - Implement strategies that retains the customer base against subscription cancellations . - Grew team size from 40 to 120, boosting customer retention and bundling metrics by 5%. - Increased our customer base by 10% through the product offering for the assigned campaigns.

D

Sales Manager

DIRECTV Latin America

Dec 2009 - Dec 2011 (2 years 1 month)

Key Achievements: - Achieved a minimum sales target of 1,000 units per month while maintaining a cancellation rate below 1% with a team of 22 members, sustaining this for 36 months post-sale.

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Sales Manager

CHC

Dec 2008 - Dec 2009 (1 year 1 month)

Key Achievements: Led the sales team, achieving gross revenue targets with a team of 13 members. Additionally, I emphasized the importance of customer service within the sales process, as the corporate segment sales were recurring. My ability to swiftly address client requirements and maintain strong relationships was crucial in driving sales success and ensuring customer satisfaction.

H

Direct Sales Specialit

Hewllet packard

Mar 2004 - Dec 2008 (4 years 10 months)

Key Achievements: - Transitioned the direct sales operation to a wholesaler, increasing corporate partnerships and improving profitability by 10% over six quarters.

Vanessa Romero

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Vanessa Romero