Tatiana L. Botero Barthel

Tatiana L. Botero Barthel  new_releases

About

Detail

Content Marketing Specialist, Copywriter, Content Marketer, Content Strategist, Marketing Strategist.
Colombia

Contact Tatiana regarding: 
work
Full-time jobs
Starting at USD1.25k/month

Timeline


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Job
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Education

Résumé


Jobs verified_user 0% verified
  • Solvo Global
    Vensure Employer Solutions
    Content Marketing Specialist public Remote experience
    Solvo Global, Vensure Employer Solutions
    Nov 2023 - Feb 2024 (4 months)
    - Investigate, analyze, and become familiar with the different business partners. Then, adapt the writing of articles to the commercial language of each one's, respecting brand guidelines. - Write commercial and sales blogs in English optimized for SEO based on a content plan developed by an SEO specialist following the best practices for positioning. - Make conscious, supervised, and controlled use of generative AI tools to assist in creating and reviewing specialized content for outsourcing human resources and accounting services. - Attend meetings and constantly communicate with an international remote team whose primary language was English.
  • N
    Head of Marketing public Remote experience
    Nocoded
    May 2023 - Aug 2023 (4 months)
    - Actively participate in business planning meetings. - Plan, develop and execute marketing and brand communication strategies. - Write, design, and manage the publication of Marketing and Sales content, including e-books, website, and social networks. - Coordination of external and internal communication efforts.
  • Soluntech
    Innovation Copywriter public Remote experience
    Soluntech
    Jan 2023 - Aug 2023 (8 months)
    - Coordinate the innovation marketing area, planning the content for the area and its products. - Actively participate in strategic meetings and ideation of new innovation products and strategies. - Write UX content for innovation products. - Plan, write, design, and publish posts for innovation products. - Lead and coordinate all Marketing efforts for innovation.
  • Soluntech
    Copywriter public Remote experience
    Soluntech
    Nov 2021 - Dec 2022 (1 year 2 months)
    - Participate in creating macro content strategies for social networks, email, and other company communication channels. - Plan, create, and write the social media publication calendar. - Collaborate closely with a graphic designer, working in tandem to bring creative content to life. - Write content for the blog, website, social networks, and video scripts. - Program and publish content on Twitter and Facebook. - Write sales and advertising material such as e-books, landing pages, or reports. - Participate in planning external activities and collaborate with the innovation and human resources areas
  • Branch
    Bilingual content writer
    Branch
    Dec 2020 - Aug 2021 (9 months)
    - Write content for social networks, email marketing, and SEM for advertising on Facebook, Instagram, and Google Ads for more than ten clients, focused on valuable content, soft-sell, and hard sell. - Write SEO-optimized blog articles. - Participate in planning and marketing strategy meetings. - Write content in English for international clients for email, ads, and social networks.
  • M
    Museum cultural and touristic guide
    Museo Cementerio San Pedro
    Apr 2019 - Current (7 years 1 month)
    - Research and analyze persons, places, history, and other relevant topics in-depth to understand how they relate to the cemetery and city history and adapt the information to the public. - Plan and organize tours considering the interests and needs of the group according to age, tastes, type of group, and theme to work on, which requires adequate strategic planning skills. - Adapt the tours to specific themes and interests of the groups, even if this means deviating from the original plan, draw their attention, and interest them. This requires the ability to customize strategies that meet the needs and preferences and adaptability. - Lead groups of people of different ages, backgrounds and varying in size. This requires not just communicat
  • '
    Content editor, writer, and community manager
    'Digital Queer' Collective
    Feb 2019 - Sep 2019 (8 months)
    - Participate in content strategy and planning meetings, contributing ideas, and reaching agreements with the team of writers and presenters. - Writing articles for the blog according to the topics programmed in advance in the strategy. - Review and schedule the publication of blog entries. - Content research and radio script writing for the podcast "Abriendo el Armario". - Be the Community manager of the collective's social networks, publishing at least once daily and generating interaction with followers.
  • 3
    Screenwriter public Remote experience
    35mm Audiovisual Production Company
    Feb 2018 - Jun 2018 (5 months)
    - Review, correct, and rewrite the Web Series “21-75” script. - Production assistance activities during the filming of the Web Series “21-75”.
  • S
    Script consultant - Freelance
    Jan 2018 - Current (8 years 4 months)
    - Reading, reviewing, and providing advice on scripts for audiovisual productions.
  • S
    Speaker - Freelance
    Sep 2015 - Current (10 years 8 months)
    - Talks, discussions, masterclasses, workshops, and lectures primarily related to the history of comics and their contribution to popular culture and social history. - With the intention of disseminating research and validating the ninth art as a field of study for the social sciences and culture.
Education verified_user 0% verified
  • HubSpot Academy
    Marketing
    HubSpot Academy
    Sep 2021 - Current (4 years 8 months)
  • Big Bang Conversion
    Evento #SoyCopywriter: cómo vivir de escribir y convertirte en copywriter profesional.
    Big Bang Conversion
    Sep 2020
  • C
    Curso On-line de Marketing Digital
    Aug 2020
  • T
    Talleres de escritura audiovisual
    Mar 2019 - Jun 2020 (1 year 4 months)
  • Universidad ded Antioquia
    Pregrado en Historia
    Universidad ded Antioquia
    Apr 2013 - Sep 2018 (5 years 6 months)