Santiago Mejia Osorio

SEM Trafficker

Flopi

May 2023 - Sep 2023 (5 months)

Functions: - I manage and optimize campaigns on Google Ads and Meta Ads, adapting them according to market trends to maximize results. - I analyze data from campaigns on Google Ads and Meta Ads, generating reports to identify opportunities and improve effectiveness. - I carry out keyword research and optimize content on Google Ads and Meta Ads to improve visibility and ranking.

Media activation manager

Essence

Jun 2022 - Oct 2022 (5 months)

Functions: - Develop and execute integrated media plans to ensure maximum exposure, reach, and engagement with target audiences across all digital platforms. - Monitor and optimize performance of campaigns on an ongoing basis to ensure ROI and KPI goals are met. Achievements: - Created, monitored and optimized successful ad campaigns across Facebook, Twitter, TikTok, Instagram and Reddit that resulted in a significant increase in engagement and ROI for the company.

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Digital marketing manager

DataDyne Management & Technology Consultingg

Aug 2021 - Sep 2022 (1 year 2 months)

Functions: - I generated the Social Media, Social Networks and Digital Marketing strategy for Gotham Cigars. - Manage the Social Networks strategy of Facebook, Instagram, YouTube of Gotham Cigars as a Community Manager and graphic designer. - I kept the website updated with SEO and Professional Photography for each of Gotham Cigars products. Achievements: - I increased the engagement of Gotham Cigars in the entire tobacco community in the US through social channels by 10%. - I generated a corporate identity and a specific branding for Gotham Cigars spread through social networks, social media and SEO optimization, increasing brand recall by 5%.

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Community manager

ESTUDIOS PROFESIONALES EN INGLÉS

Mar 2019 - Nov 2022 (3 years 9 months)

Functions: - I generate the strategy and content of Social Media, Social Networks, Web Page and Digital Marketing of Professional Studies in English (EPI). - I manage as a Community Manager and graphic designer the Social Networks strategy of Facebook and Instagram and the corresponding corporate stationery to strengthen the Institutional image of Professional Studies in English (EPI).

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Diseñador coach de profesionales de alto rendimiento

Tu Hoja de Vida Efectiva

Dec 2018 - Current (7 years 4 months)

Functions: - Generate the strategy of Social Media, Social Networks and Digital Marketing of Your Effective Resume. - Design of resumes and personalized proposals for each of the professionals who seek to update their curriculum vitae in innovative formats for their industries. - Advise the community of professionals on LinkedIn to enhance and optimize their communication channels and their profiles on social networks such as LinkedIn, Facebook and Instagram. Achievements: - Optimize more than +50 professional resumes of Colombians in South America, Miami and Spain, optimizing their recruitment processes and generating new contacts by 12%. Functions: - Generate the strategy of Social Media, Social Networks and Digital Marketing of Your

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Community manager / graphic designer

JCPAINTBALL COLOMBIA

Dec 2017 - Dec 2018 (1 year 1 month)

Functions: - I advised JCPaintball Colombia and the USA in all processes related to External Communication, Social Networks, Social Media and Branding. - I generated the strategy of Social Media, Social Networks and Digital Marketing of JCPaintball at Colombia and North America. - Managed as a Community Manager and graphic designer the Social Networks strategy of Facebook and Instagram and the corresponding corporate stationery to strengthen the Institutional image. Achievements: - I increased the engagement of JCPaintball Colombia through social channels by 35%. - I increased the digital sales of JCPaintball Colombia through the social networks Facebook and Instagram by 43%. - I generated a corporate identity and a specific branding

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Community manager / graphic designer

Café & Emprendimiento

Jan 2017 - Dec 2018 (2 years)

Functions: - I generated the strategy of Social Media, Social Networks and Digital Marketing for Coffee and Entrepreneurship Podcast. - Manage as a Community Manager and graphic designer the Social Networks strategy of Facebook, Instagram, YouTube, and the corresponding corporate stationery to strengthen the Institutional image of Coffee and Entrepreneurship. Achievements: - I increased the engagement of Coffee and Entrepreneurship throughout the Entrepreneurial and Business community of Colombia through social channels by 53%. - Advised different Entrepreneurship focus groups related to Coffee in Bogotá, Cali and Planadas in Colombia, improving their processes by 25% - Generated a corporate identity and a specific branding for

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Director of communications

ASOCIACIÓN MISIONEROS DE LA JUVENTUD

Jan 2016 - Jan 2021 (5 years 1 month)

Functions: - I advise the Association in all processes related to External Communication, Social Networks, Social Media and Branding. - I generate the Social Media, Social Networks and Digital Marketing strategy of the Association at the Colombia and North America level. - I manage as a Community Manager and graphic designer the strategy of Social Networks of Facebook and Instagram and the corresponding corporate stationery to strengthen the Institutional image of the Association. Achievements: - I increased the engagement of the Youth Missionaries Association through social channels by 20%. - I generated a corporate identity and a specific branding for the association disseminated through social networks, social media, increasing bra

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Community manager & graphic designer

Gotham Cigars

Nov 2014 - May 2016 (1 year 7 months)

- I increased the engagement of Gotham Cigars in the entire Tobacco community in the US through social channels by 10% - I generated a corporate identity and specific branding for Gotham Cigars spread through social networks, social media and SEO optimization, increasing brand awareness by 5%. Responsibilities: - I generated the Social Media, Social Networks, and Digital Marketing strategy for Gotham Cigars - Manage as Community Manager and graphic designer the Social Media strategy of Gotham Cigars Facebook, Instagram, and YouTube - I kept the website updated with SEO and Professional Photography for each of the Gotham Cigars products

Asistente de marketing

Mac Center

Sep 2013 - Sep 2014 (1 year 1 month)

Design the plan per month and the images for the social networks of Mac Center (Facebook, Twitter, Instagram), Design the visual of the new page with e-commerce update the website and product database, Design catalogs, brochures, free- cards and posters for different activations in the Stores.

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Diseñador gráfico

Mac Store

Feb 2013 - Jul 2013 (6 months)

Design the plan per month and the images for the social networks of Mac Center (Facebook, Twitter, Instagram), update the website and product database, catalogs editorial design, and 3D design spaces.

Tutor de diseñador gráfico

Tutor Doctor

Jan 2013 - Jun 2013 (6 months)

- Provide tutoring in Panama City related to Digital Marketing, Social Networks and Graphic Design, in my classes I get inspired by brands like Disney, Apple and Google.

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Diseñador gráfico y editorial

Optimus Global Solutions

Jul 2012 - Jan 2015 (2 years 7 months)

Design and layout of the official Magazine in the city of Colón in Panamá, in its second, third and fourth edition.

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Diseñador gráfico

Rolo de Sedas Artista Panameño

Jul 2012 - Oct 2012 (4 months)

Together with the artist, designing different images for social networks and doing the final artwork and apparel fabrics.

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Diseñador gráfico

Catedra SAS e-learning

Feb 2012 - Mar 2012 (2 months)

Design illustrations and animations in Flash, as educational resources for children from elementary school through high school.

Santiago Mejia Osorio

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Santiago Mejia Osorio