Founder & Creative Director
ERA Productions (formerly We Events)
Dec 2021 - Current (4 years 7 months)
Founded and scaled a youth-focused media and content production company targeting Gen Z and Millennial audiences across digital platforms.
Directed end-to-end production of digital shows, short-form content series, and branded segments — overseeing concept, scripting, filming, and post-production.
Managed a multidisciplinary team of 8+ creatives including videographers, social media managers, and PR specialists, maintaining brand consistency across all output.
Created and executed multi-platform marketing campaigns that grew organic reach significantly through data-informed content strategies and platform algorithm optimization.
Developed flagship content formats including Eshgeeny, Spell da Tea, and Zabat w Kalemny, each achieving strong G