Samuel Matus
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Ciudad de México, Mexico
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Résumé
Jobs
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Senior DesignerPaper Street MediaMay 2022 - Apr 2025 (3 years)Creative Strategist with over six years of experience leading high-impact campaigns, brand narratives, and content strategies for global audiences. Skilled at combining concept-driven design, strategic thinking, and data insights to deliver marketing initiatives that engage customers and drive measurable growth. Proven ability to manage cross-functional teams, coordinate large-scale digital projects, and align creative execution with business objectives infast-paced environments. Holds a Diploma in Creative Direction from Universidad Anáhuac Mayab and is completing a Master’s in Marketing &Advertising at Universidad Iberoamericana. Passionate about transforming insights into creative solutions that position brands at the forefront of their- ADesign LeadAlbardónOct 2018 - Dec 2021 (3 years 3 months)Championed the development of brand identity for a specialized course in unit pricing tailored for architects and engineers. Produced award-winning editorial designs recognized across both print and digital platforms. Engineered and executed robust social media strategies, resulting in a 30% boost in engagement and a 25% growth in followers. Formulated campaign content meticulously aligned with brand messaging.
Education
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- UMaster's, Marketing and AdvertisingUniversidad iberoamericana (IBERO)Jan 2025 - Current (10 months)
- Diploma, Branding and Creative StrategyUniversidad Anahuac MayabJan 2024 - Current (1 year 10 months)
- Mtrendsetter designer, Online CourseMaven.comMay 2023 - Current (2 years 6 months)
- Bachelor's DegreeUniversidad Autónoma del Estado de MéxicoAug 2011 - Jun 2016 (4 years 11 months)