Ruth Sofia

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Social Media Department Head

Akcent Studios

May 2024 - May 2025 (1 year 1 month)

social media management, social media content creation, social media, ugc

Marketing Assistant

Stone Systems

Mar 2024 - Nov 2025 (1 year 9 months)

- Act as the lead of graphic design for all company activities (Facebook ads and social media) and client services (contractors, roofers, landscapers, and other homer services). - Created marketing copywriting materials for social media videos and Facebook ads. - Helped with the creation and maintenance of websites for contractors and home services through Go High Level. - Created engaging Facebook ad creatives for small business clients, developing both compelling copywriting and dynamic video content. - Created and ran Meta Ad campaigns from existing templates. - Monitored the performance of the campaigns to avoid spending budget on low-performing creatives.

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Account Manager & Social Media Department Head

Akcent Studios

Jan 2024 - Aug 2025 (1 year 8 months)

• Act as the primary point of contact for all client inquiries and requests. • Direct social media strategy for all client accounts • Oversee the content production cycle for social media management deliverables. • Ensure the department runs smoothly improving processes and operations for a leaner team structure. • Monitored ad campaign performance to report back to clients on monthly reports.

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Investor Relations Representative

Private Ventures Group

Jan 2023 - Jan 2024 (1 year 1 month)

• Act as the primary point of contact for all investor inquiries and requests. • Build and nurture strong, long-term relationships with existing investors. • Schedule and host meetings, webinars, and conference calls to update investors on fund performance, investment opportunities, and other relevant topics. • Respond promptly to investor questions and concerns, providing accurate and insightful information. • Stay informed about industry trends, market dynamics, and competitive landscapes. • Prepare and distribute regular updates, reports, and financial statements to investors.

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Marketing Project Manager

Forward Agency

Jan 2023 - Jan 2024 (1 year 1 month)

• Coordinated digital marketing projects of up to 5 clients including Facebook ads, YouTube ads, UGC creator • sourcing, creative research, video scripting, production, post-production, and sales funnel development. • Led 3 successful client onboardings for SEO, Youtube Ads, and other digital marketing services • Led the creation of SOPs and team resources across all departments. • Helped the HR department by sourcing and interviewing qualified applicants and freelancers for roles in several departments. • Provided admin support for the company, including agreement drafting, email management, and schedule management. • Oversaw and managed the media buying team in charge of setting up and deploying Meta Ad campaigns for 3 clients, fro

Client Project Manager

Fountain Forward

Jan 2021 - Jan 2022 (1 year 1 month)

• Managed and oversaw paid social campaigns and content creation initiatives across Google, Facebook, and Instagram, utilizing these efforts to gather performance insights for comprehensive monthly client reports. • Quality assurance of search, analytics, website, and creative tasks to ensure a 90% success rate. • Assist Client Success Managers during monthly client-facing presentations to present data results and provide project updates to clients. • Communicate with clients via Zoom, email, and phone calls to address client questions and concerns regarding their projects/services.

Client Development Representative

Auxis

Jan 2021

• Researched, analyzed, and processed data to create several CRM prospective client lists daily. • Performed prospect research to generate 10+ new business opportunities every week. • Created prospect lists to develop diverse targeted email marketing campaigns through Hubspot. • Optimized copywriting for higher conversion and click rates in email campaigns.

Executive Virtual Assistant/Project Manager

Optimate

Jan 2020 - Jan 2021 (1 year 1 month)

• Assist daily communication with clients via email and Zoom as their main point of contact to assess their concerns/requests and provide project updates. • Attending weekly sales calls with the CEO and helping with presentations and note-taking. • Attending monthly strategy calls with clients to ensure their services were delivering the results they wanted and working on new approaches to optimize their marketing efforts. • Led 10 client onboardings to ensure an optimal project setup, conducting client onboarding calls and setting timelines/expectations with the client and the internal team.

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Brand Designer & Content Creator

UpworkFreelance

Feb 2019 - Jan 2025 (6 years)

• Delivered 200+ brand/graphic design assets (logos, social templates) and video edits for clients across 4 regions. • Wrote conversion-focused copy (ad captions, blog drafts) and developed SMM strategies, increasing avg. client engagement. • Produced 3-5 weekly social posts (Instagram/TikTok) per client, including video scripting and basic motion graphics. • Maintained a portfolio of short-form video content demonstrating creative production and editing capabilities.

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Marketing & Admin Assistant

MIX - Golden Family

Jan 2019 - Jan 2021 (2 years 1 month)

• Manage sales on a daily basis through daily interaction with online and offline customers helping them to complete the sales funnel successfully. • Customer service on a daily basis to assess customer concerns/requests via calls. • Assist the brand's social media strategy for Facebook Ads while in charge of community management on Instagram, and leading the digital content creation team. • Admin support to the CEO and general manager on a daily basis.

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