Rodrigo Ernestho Palacios Martel
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Rodrigo Ernestho Palacios Martel

Rodrigo Ernestho Palacios Martel

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Marketing Specialist and Digital Transformation
San Salvador Department, El Salvador
Contact Rodrigo regarding: 
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Full-time jobs
Starting at USD1K/month
Flexible work
Starting at USD8/hour

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Résumé

Jobs verified_user 0% verified
  • HostPapa
    Customer Experience Specialist (WebHost)
    HostPapa
    Jun 2025 - Current (2 months)
    - Diagnosed and resolved complex issues related to WordPress, DNS, cPanel, and domain configurations, enhancing customer satisfaction and retention. - Supported HostPapa’s mission of green hosting and global accessibility, aligning with ethical and inclusive service values. - Contributed to the creation of knowledge base content and FAQs, improving SEO visibility and reducing support volume. - Collaborated with cross-functional team to identify customer pain points and trends, contributing insights that shaped email campaigns, landing pages, and onboarding flows
  • R
    Marketing & Digital Consultant
    Remote client Projects
    Jan 2025 - Jun 2025 (6 months)
    I lead digital transformation initiatives for multiple SME clients, implementing comprehensive digitalization strategies that modernize traditional business processes. Using project management tools like Trello and Asana, I coordinate cross-functional teams while developing integrated digital solutions including e-commerce platforms and automated systems. I create business intelligence dashboards in Google Sheets and Power BI to track transformation KPIs and performance metrics, ensuring data-driven decision-making throughout digital migration processes. Key Achievements: - Coordinated 3 simultaneous digital transformation projects for different industries - Automated internal reporting systems using Google Sheets and Power BI integration
  • Banco Central de Reserva de El Salvador
    Project Supervisor Consultant (Weekends only)
    Banco Central de Reserva de El Salvador
    Aug 2023 - Dec 2023 (5 months)
    As a Field Project Supervisor, I led digital infrastructure implementation by training field workers on mobile devices and Survey123 app deployment to enhance data collection efficiency. I managed integrated digital ecosystems including geolocation systems, Google Workspace, Office 365, and encrypted messaging networks for secure data handling. Through comprehensive project management, I established performance metrics and KPIs to monitor team productivity while optimizing logistics and transportation to reduce operational costs. Digital Project Leadership: - Implemented mobile-first data collection strategies using Survey123 and geolocation systems - Managed multi-platform digital integration (Google Workspace, Office 365, secure messagin
  • L
    Technical Business & Market Data Analyst
    Laboratorios ROMAChemical
    Jan 2023 - Jan 2025 (2 years 1 month)
    I spearheaded the company's digital transformation initiative, migrating traditional analog processes to integrated digital platforms and implementing ERP systems that connected critical business areas including Production, Customer Service, and Sales. Through comprehensive project management, I developed detailed digitalization timelines and resource allocations while monitoring progress using integrated business tools like Odoo, PhaseWare, Excel, and Trello. I designed and deployed Power BI dashboards for executive decision-making, conducted market trend analysis to improve forecasting accuracy, and led cross-functional collaboration to ensure seamless digital integration across departments. Digital Innovation Highlights: - Led end-to-en
  • HP
    Customer Tech Support Supervisor (Night Shift Exclusively)
    HP
    Jan 2021 - Dec 2024 (4 years)
    As a Customer Tech Supervisor, I led agile project management initiatives for a team of 15 technical support specialists, implementing digital process optimization that consistently exceeded SLA targets. I developed automated escalation protocols and comprehensive documentation systems that boosted resolution efficiency by 20% while reducing repeat calls by 18%. Through strategic stakeholder management, I advised over 200 SMEs on tailored cybersecurity and hardware solutions, achieving 95% client satisfaction and driving 10% revenue uplift in tech support packages. Project Management & Digital Innovation: - Implemented structured coaching programs using agile methodologies for team development - Reduced average handling time by 15% through
  • I
    Business & Marketing Coordinator (Tech and Sales)
    INTELITECSA
    Jan 2018 - Dec 2022 (5 years)
    As a Business & Marketing Coordinator, I developed comprehensive digital transformation strategies focusing on customer retention and journey mapping optimization. I leveraged advanced data analytics to create personalized marketing approaches while managing integrated social media campaigns and performance tracking systems. Through project-based marketing initiatives, I produced detailed ROI performance reports, supported organizational digital transformation with data-driven insights, and optimized resource allocation to enhance operational efficiency. Digital Marketing & Business Intelligence: - Developed customer journey mapping strategies using data analytics and digital touchpoint optimization - Implemented real-time business metrics
Education verified_user 0% verified
  • Universidad Francisco Gavidia
    Especialista, Gestión logística, de materiales y de la cadena de suministro
    Universidad Francisco Gavidia
    Jan 2019
  • Universidad Francisco Gavidia
    Bachelor's degree, Marketing
    Universidad Francisco Gavidia
    Jan 2012 - Dec 2019 (8 years)
Projects (professional or personal) verified_user 0% verified
  • Q
    QA Tester At UTest / Testlio / Test.iO
    May 2025
    As a QA Tester at Test Io, I blend technical expertise with marketing insights to ensure that digital products and campaigns excel in both performance and user experience. I run rigorous functional, usability, and performance tests across software platforms, ensuring that every feature meets high technical standards while resonating with our brand messaging. Working in a collaborative environment with developers, designers, and marketing specialists, I help identify issues, suggest improvements, and optimize the end-to-end user experience. My role guarantees that our solutions are secure, market-ready, and engaging, driving continuous improvement to delight our customers and strengthen our market presence.
  • P
    Project Manager
    Feb 2025 - May 2025 (4 months)
    - Led end-to-end project planning, execution, and delivery for client accounts, ensuring alignment with Ooma, Metter, and Airspring business objectives. - Acted as primary liaison between clients and internal teams, translating technical requirements into actionable project plans. - Managed cross-functional teams to deliver telecom and IoT solutions on time and within budget. - Oversaw project timelines, resource allocation, and risk mitigation strategies to ensure seamless implementation. - Conducted regular status meetings and provided detailed progress reports to stakeholders.
  • A
    AI Training
    Feb 2025
    As an AI training freelancer, I create and curate datasets to optimize model performance, evaluate outputs for accuracy, and offer targeted feedback to refine AI-generated responses. I also develop precise prompts, conduct rigorous testing, and identify errors while collaborating with experts in domains like coding, data science, and creative writing. Additionally, I enhance user experiences through intuitive improvements and drive marketing initiatives that spotlight our innovative AI solutions, building strong brand trust and engagement.
  • T
    Technical Project Manager (Temporal)
    Jan 2025 - Apr 2025 (4 months)
    As a project coordinator, I manage seamless communication and collaboration among strategic partners like VikingCloud, BCM One, Granite, MetTel, and AireSpring. I define project scopes, timelines, and deliverables, allocate resources efficiently, monitor budgets, and mitigate risks—especially those linked to cybersecurity and technical challenges—to ensure each milestone is met. Leading cross-functional teams, I address technical escalations, ensure compliance with industry standards, and drive effective cross-department collaboration. Complementing these technical efforts, I spearhead marketing initiatives that highlight our integrated, innovative solutions, boosting brand engagement and demonstrating our operational excellence.
Awards verified_user 0% verified
  • Universidad Francisco Gavidia
    Coordinador Feria Emprendedores UFG
    Universidad Francisco Gavidia
    Dec 2016
    Ejecución de la feria de Emprendedores 2016, con alto grado de satisfacción, reduciendo costos en mas de un 10%, con respecto a años anteriores, logrando una relación comercial favorable con Empresas del sector, para futuras ferias y la gestión eficiente de recursos
Publications verified_user 0% verified
  • L
    DEMO. Software educativo, de control de inventarios
    Logística y Operaciones
    Jan 2019