What You Will DoDevelop a comprehensive client nurture strategy, mapping the customer lifecycle (onboarding, adoption, retention, advocacy) to identify key touchpoints and moments of truth.Establish and optimize automated processes and AI tools across the client lifecycle to create economies of scale, ensuring consistent, high-quality success outcomes for a growing member base.Implement scalable, automated nurture campaigns (email, in-app messaging, webinars, etc.) to drive adoption of features, provide proactive support, and educate clients on best practices.Define client segmentation strategies based on usage data, tenure, industry, and value tier to deliver highly personalized and relevant content.Collaborate with the Member Success and Account Success teams to ensure the automated nurture programs effectively complement the high-touch engagement for enterprise and strategic accounts.Collaborate with Onboarding and Support teams to ensure a seamless client/member integration into our cybersecurity and privacy platform and services.Collaborate with Value Success, Marketing and Product teams to develop the right content assets for each stage of the nurture journey.Oversee the execution of nurture programs within our CRM and/or Member Success platforms.Collaborate with Value Success to create internal documentation and training for the broader success team on how to leverage and reinforce the initiatives within the nurture program.Establish clear Key Performance Indicators (KPIs) for the nurture program, including adoption rates, engagement scores, time-to-value, churn reduction, and net promoter score (NPS).Continuously monitor program performance, conduct A/B testing on messaging and delivery channels, and use data-driven insights to refine the strategy and maximize results.Deliver regular, concise reports to executive leadership on the health of the client base and the impact of the nurture programs.Participate in onboarding and client nurture sessions as applicableServe as the escalation point for any client issues (managing those issues until closure) as well as an escalation point outside of standard work hours, including nights and weekends, or as needed.Ensure client feedback and experiences (positive and negative) are escalated and shared with the applicable teams within BlackCloak.Work closely with cross-functional teams, including Security, Sales, Marketing, Enterprise Relationships, Product, Engineering, Operations, and Technical Support, to ensure a cohesive and client-centric approach.Act as a player-coach, providing support and expertise, while also managing the team's overall success.Contribute to client communications and education initiatives.Maintain working knowledge of BlackCloak’s solutions, platform features and best practices.Support external and internal customer-facing initiatives and events.What You Will Need to be Successful5+ years of experience in Customer Success, Member Success, Customer Marketing or lifecycle management, with at least 3+ years in leadership or directorial capacity.Proven track record of designing, implementing, and scaling automated client nurture or customer marketing programs in a B2B SaaS environment.Deep functional knowledge of Customer Success platforms (e.g., Gainsight, Planhat) and CRM systems (e.g., Salesforce).Familiarity with marketing automation tools (e.g., HubSpot, Marketo) and email deliverability best practices.4+ years of relevant experience, preferably in areas such as cybersecurity, privacy, identity theft, fraud, data breach management, or risk and compliance is a plusAbility to display highly developed customer service soft skills including empathy and relationship building skillsDemonstrated experience working directly with executive-level and VIP clients is preferred.A strategic mindset with the ability to contribute to the development and execution of Member Success strategies focused on maximizing customer retention and driving organic growth (e.g., upsell/cross-sell).Excellent written and verbal communication skills with a focus on building strong client relationships.Proven ability to identify and address challenges, ensuring optimal client experiences.Ability to work in a remote environment with a high degree autonomyWillingness to travel in limited circumstancesSalary range$165,000 - $175,000 a yearFinal offer amounts are determined by multiple factors, including but not limited to geographic location as well as candidate experience and expertise, and may vary from the amounts listed above.About BlackCloakBlackCloak is an extremely fast-growing company in an entirely new product category. We have amazing product fit validated by industry awards and an impressive client base of Fortune 500 companies across all industries.BlackCloak offers a competitive salary, exceptional benefits, and a dynamic work environment.Below is a quick summary of BlackCloak’s generous benefits package for full-time employees includes:100% Remote Company, within the USAComprehensive Medical, Dental, and Vision plans with a 100% employer-paid monthly premium option for employees & 50% employer-paid monthly premiums for dependents.Health Savings Account with company contribution for eligible medical plans.Flexible Vacation Plan10 Paid Company Holidays100% employer-paid Life, AD&D and Short- and Long-Term Disability Insurance401k with Traditional and Roth options, including employer match.Company EquityPaid Parental and Pregnancy Recovery LeaveCompany and team off-sites and virtual events throughout the yearHome office stipendWe are an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristic.Learn More about UsWebsite: https://blackcloak.ioLinkedIn: /blackcloakTwitter: @BlackCloakCyberWhite Paper: https://bc.blackcloak.io/quantifying-the-business-need-for-digital-executive-protection-report-download#liremote
