Brand Manager at Finvasia | Torre
Brand Manager
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Finvasia

Brand Manager

Finvasia
Posted by
Harshita Batra
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Full-time

Legal agreement: Depends on the location of the candidate

Currency exchange and payroll taxes to be paid by:

Company

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+ Health insurance

+ Overtime ( USD111 /hour)

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FINVASIA, Phase 8B, Industrial Area, Sector 74, Sahibzada Ajit Singh Nagar, Punjab, India
Posted over 1 year ago

Responsibilities

We are looking for a Digital Marketing Manager with a minimum of 8 years of experience in SEO, PPC, SMO, ORM, and influencer marketing. This role is critical for developing and executing comprehensive marketing strategies to enhance our brand's presence and engagement. Key Responsibilities: - Develop and implement marketing strategies to strengthen brand presence and drive customer engagement. - Oversee and manage SEO, PPC, SMO, ORM, and influencer marketing initiatives. - Conduct market research to identify consumer insights and competitive positioning. - Collaborate with internal teams to ensure consistent brand messaging across all channels. - Analyze the performance of marketing campaigns and provide actionable insights for optimization. - Build and maintain relationships with influencers, media partners, and other key stakeholders. - Maintain and update brand guidelines to ensure consistency in all marketing materials. - Plan and execute integrated marketing campaigns, including digital and traditional media. - Monitor market trends and competitor activities to identify opportunities for growth. - Manage marketing budgets and allocate resources effectively to maximize ROI. - Knowledge of current marketing trends and best practices. - Creative thinking and problem-solving abilities. - Ability to work collaboratively with cross-functional teams. Qualifications: - Master’s degree in Marketing, Certified Digital Marketer, Business Administration, or a related field. - Minimum 8 years of experience in brand management or digital marketing. - Proven track record of running successful marketing campaigns. - Strong analytical skills with the ability to interpret data and make data-driven decisions. - Excellent communication and interpersonal skills. - Ability to manage multiple projects and meet deadlines in a fast-paced environment. - Experience in the financial services industry is a plus but not required. - Proficiency in marketing tools and platforms for campaign management and performance tracking.
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