We started this company on the foundation that decentralization is an unstoppable force, whether it is from a financial, an economic or political point of view. In today ́s trust-less economy, digital assets are challenging the traditional bank-based payment systems. Crypto’s ability to transit freely makes it an ideal censorship-resistant medium of exchange to send value across borders. Despite its volatility, crypto adoption has been in constant growth. We believe we are still early and with tons of opportunity to catch the crypto wave. We also firmly believe we are yet to see a massive general adoption of crypto and an increment in price as a result, it is a matter of time.
The strategy is quite simple, we need to prove people really need and love our product. Then we need to win the Colombia/Venezuela corridor fast while automating our product and launching new features. Our business model has to be constantly tweaked until we reach positive unit economics, which will allow us to close a Series A round and expand to other countries at an escape velocity. As long as you are aligned with the vision and mission, and you know your quarterly OKRs, you should be able to do what it takes to help the company get there.
We are here to transform remittances for good. We will build the best, fastest and simplest way to send money across borders. We will achieve this by constantly innovating in our space, using vanguard technologies. Most importantly, our solutions will always be customer centric, so we need to focus on understanding our users and potential markets extremely well. Only then, we will truly design a simple and revolutionary product.