Paid Media Analyst (Contract Position) at Amsive Digital | Torre
Paid Media Analyst (Contract Position)
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Amsive Digital

Paid Media Analyst (Contract Position)

Amsive Digital
Posted by
M
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Emma
Emma
You'll manage and optimize digital ads for an NYC agency: keyword research, budgets, A/B tests, and reporting.
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Freelance
Recurrent
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Remote (specific timezone)
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GMT-09:00 to GMT-01:00
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Posted 7 months ago

Requirements and responsibilities

What you will be doing: * Conducting and reviewing keyword, audience, and bid research and management; monitoring budgets for all active client campaigns. * Ensuring ads are targeted to the most relevant audiences, search queries, and other criteria. * Overseeing the implementation, tracking, and reporting of A/B tests. * Overseeing the development and creation of display ads, occasional text ad copy writing, and social ad creation. * Compiling detailed, easy-to-read reports; finding insights and suggesting solutions based on those reports. * Controlling quality by ensuring all ads, budgets, settings, and other parameters are correct for each client. * Staying informed of industry trends and best practices, focusing on how changes can improve offerings to accounts and sharing knowledge with team members. * Doing whatever it takes to ensure targets are met or exceeded. Who you are: * Hands-on experience developing digital advertising campaigns, particularly in Google Ads, Microsoft Ads, Meta Ads, and Programmatic DSPs. * Ability to own projects, ensuring they are completed correctly and on time. * Ability to build ad campaigns using various user interfaces and editing tools. * Ability to find the story within the data, understanding not just the “what” but the “why.” * Ability to calculate bids based on potential ROI. * Excellent attention to detail and ability to effectively multitask in a deadline-driven environment. * Excellent written communication and interpersonal skills, with a desire to work as a member of a team.
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