Senior Salesforce Marketing Automation Solution Architect at TestUnity | Torre
Senior Salesforce Marketing Automation Solution Architect
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Senior Salesforce Marketing Automation Solution Architect

You'll architect enterprise-scale marketing automation solutions, driving digital success for diverse clients.
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Shared by
Laura Motta
10 days ago

Requirements and responsibilities


We are looking for an experienced Senior Salesforce Marketing Automation Solution Architect to lead the design and implementation of enterprise-scale Salesforce Marketing Cloud solutions.Key Responsibilities:Design and architect Salesforce Marketing Cloud solutions aligned with business requirements.Lead implementation of Marketing Cloud modules such as Journey Builder, Email Studio, Automation Studio, and Contact Builder.Define customer data models, audience segmentation, and personalization strategies.Integrate Salesforce Marketing Cloud with Salesforce CRM, Data Cloud, APIs, middleware, and external systems.Establish architecture standards, security controls, governance frameworks, and best practices.Provide technical leadership throughout design, development, testing, deployment, and support phases.Review technical designs and ensure scalability, performance, and compliance.Support email deliverability, consent management, and campaign optimization initiatives.Mentor team members and provide guidance on Salesforce Marketing Cloud best practices.Required Skills:7+ years of experience in Salesforce Marketing Cloud and Salesforce CRM solutions.Strong expertise in Salesforce Marketing Cloud, including Journey Builder, Email Studio, Automation Studio, Contact Builder, CloudPages, AMPscript, and SQL.Experience with Salesforce Data Cloud and customer data platforms.Strong knowledge of API integrations, middleware, and enterprise architecture.Experience in audience segmentation, customer journeys, and personalization.Excellent stakeholder management and solution design skills.Mandatory:Salesforce Marketing Cloud Certification(s) must be clearly mentioned on the resume.Bachelor's degree in Computer Science, IT, Engineering, or a related field.Preferred Certifications:Salesforce Marketing Cloud ConsultantSalesforce Marketing Cloud DeveloperSalesforce Marketing Cloud AdministratorSalesforce Data Cloud ConsultantThis role is ideal for professionals with strong Salesforce Marketing Cloud architecture experience and a passion for building scalable marketing automation solutions.Shift: 11:00 AM – 8:00 PM (Overlap Hours)
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