Marketing Technology Operations Manager at Marketers in Demand | Torre

Marketing Technology Operations Manager

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Freelance
Recurrent
Compensation
USD3k - 6k/month
Non-negotiable
location_on
Remote (for Brazil residents)
Remote (for Colombia residents)
Remote (for Argentina residents)
Remote (for Serbia residents)
Posted 2 months ago

Responsibilities


System Setup & Integration: - Own the marketing tech stack, configuring and maintaining tools for campaign execution. - Build and manage integrations across platforms using workflow automation tools. - Rapidly learn and implement new software as the stack evolves. - Test, troubleshoot, and maintain integrations to ensure accuracy and reliability. Campaign Enablement: - Partner with Account Managers (Strategists) to operationalize campaign plans. - Ensure that data, tracking, and workflows are in place for timely campaign launches. - Maintain accurate audience targeting and CRM management. - Support the rollout of new platforms, ensuring seamless onboarding and adoption. Data Management & Attribution: - Oversee lead routing, list building, and data management to maintain high-quality prospect data. - Manage CRM data hygiene and ensure campaigns are tracked against company and contact-level activity. - Enable attribution and reporting to demonstrate campaign impact and pipeline contribution. - Continuously monitor system performance and identify areas for optimization. Success Metrics: - Operational uptime: ensuring tools, workflows, and integrations function reliably. - Campaign readiness: setting up campaigns quickly and accurately to meet launch deadlines. - Data quality: maintaining clean, accurate CRM and campaign data. - Attribution accuracy: enabling clear reporting of pipeline and revenue outcomes from campaigns. What We Offer: - A fast-paced, results-driven environment that values execution over endless planning. - The opportunity to work with leading B2B tech brands and cutting-edge marketing technology. - A tight-knit, collaborative team that values transparency and innovation. - A leadership team that prioritizes your success and career growth.