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Posted almost 3 years ago
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Responsibilities & more
Requirements:
✅ Be based within the following time zones: GMT-6 to GMT+1.
✅ Availability: 20-30 hours per week (during US business hours to respond to chat queries via our website or social media).
✅ Experience driving B2B brand awareness campaigns on social media, especially LinkedIn.
✅ Experience in curating and producing engaging messaging and short-form audiovisual content for social media for a B2B audience.
✅ Skill at developing customer personas and segmenting an audience using research and survey tools.
✅ Skill at identifying ideal customer profiles in collaboration with the marketing dept.
✅ Self-sufficiency: you'll be accustomed to working remotely and often figuring things out independently.
✅ Experience in copywriting.
✅ Experience in lead generation.
Responsibilities:
✨ Curating and producing short-form messaging and audiovisual content for social media platforms (primarily LinkedIn, Twitter, and YouTube), using tools like Canva, with additional support from designers for branded visual elements.
✨ Interacting with digital publishers via social media, messaging apps, and/or website chat and educating them about what Newstex does.
✨ Gathering data about Newstex's followers on each social media platform, segmenting them into various marketing personas (primarily via research, surveys, and one-to-one interaction).
✨ Promoting Newstex's newsletter and driving increased subscribers.
✨ Operating social media campaigns for content acquisition targets designed to drive relevant prospects to the content acquisition team's landing pages.
✨ Strategizing with Newstex's blog copywriter about topics of interest to be covered in our blog.
Ultimately, your goal is twofold:
💥 Add subscribers to Newstex's newsletters, which feature long-form blog posts about how to develop an authoritative publishing brand.
💥 Generate leads by driving target publishers to landing pages where they can engage with Newstex's content acquisition team.
🚀Newstex is using Agile Recruitment for this process. You can find the steps you will take below:
Step 1:
You will answer 5 quick screening questions. [5 mins]
Step 2:
You will do a Torre Testing & Certification session to validate your skills [60 mins].
(We will send you the link to this session via Torre Messenger as soon as the recruiter confirms that you fulfill the requirements for this job opening. This usually happens in less than 24 hours).
Step 3:
Michael Ellis, Newstex's VP, will interview you. [30 mins]
Step 4:
Job offer [40 mins].
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