We are seeking an experienced Design System Manager/Lead to drive the strategy, governance, and continuous evolution of the Digital Design System. This role requires strong collaboration skills, a product mindset, and a deep understanding of scalable design and component frameworks.
Skills / Experience
* 10+ years of experience in UI Design, Visual Design, Interactive Design Strategy and Systems, Brand Strategy, or related experience.
* 6+ years of experience in design tools like Figma, Sketch, InVision / Studio, Adobe Suite, Principle, Framer X, Zepplin, Abstract.
* 5+ years leading or significantly contributing to an enterprise Design System initiative.
* Strong understanding of UI/UX frameworks, component-based design, and accessibility principles.
* Experience working with tools such as Figma, Storybook, Zeroheight, or equivalent.
* Knowledge of front-end development technologies (React, Angular, Web Components, etc.).
* Experience managing design-to-development workflows at scale; familiarity with brand governance and digital product lifecycle management.
* Excellent communication and stakeholder management skills; proven ability to collaborate in a global, matrixed organization.
Key Responsibilities
* Cross-Functional Collaboration: Work closely with Product, Design, Engineering, and Brand teams to build, govern, and scale the Digital Design System.
* System Ownership & Evolution: Maintain and evolve design components, patterns, and visual assets to support multiple platforms and product teams.
* Product Strategy & Roadmap: Translate the design system vision into a clear product strategy, prioritized roadmap, and execution plan.
* Success Metrics & OKRs: Define and track key performance indicators (adoption rate, usage quality, efficiency impact) to measure platform success.
* UI Kits & Documentation: Develop UI kits, reusable components, guidelines, usage standards, and documentation to support designers and engineers.
* Advocacy & Governance: Champion the adoption of the Design System to ensure consistency, scalability, and efficiency across digital touchpoints.
* Platform Requirement Management: Gather, prioritize, and document requirements; manage interdependencies and drive decision-making through trade-offs.
* Delivery & Risk Management: Track progress, mitigate risks, resolve conflicts, maintain quality, and deliver clear status reporting to stakeholders.
* Partnership & Alignment: Collaborate with agencies, engineering leaders, and business teams to ensure design system standards support enterprise-wide use cases.
* Market Research & Innovation: Conduct ongoing research to assess new tools, technologies, and workflows to continuously modernize the design system.
* Communicate effectively with internal and customer stakeholders through verbal communication, emails, and instant messages.
* Provide constructive feedback during code reviews and be open to receiving feedback on your own code.
* Prior experience in working on Agile/Scrum projects with exposure to tools like Jira/Azure DevOps.
* Problem-solving and analytical thinking; capability to troubleshoot and resolve issues efficiently.
* Strong interpersonal skills to build and maintain productive relationships with team members.
* Provide regular updates and demonstrate proactivity and diligence in carrying out responsibilities.
Expected Outcome
* Increase Design System adoption across product teams, leading to improved consistency and user experience enterprise-wide.
* Enhance delivery efficiency by reducing design and development effort through reusable components, standardized patterns, and automation.
* Establish clear governance and contribution models to improve quality, accountability, and scalability of the Design System.
* Drive alignment across cross-functional stakeholders (Design, Engineering, Brand, Product, Agency partners) to build a unified digital experience.
* Enable faster onboarding of new team members through comprehensive documentation, guidelines, and onboarding kits.
* Improve platform maturity and evolution by introducing new technologies, workflows, and iterative system enhancements.
* Produce measurable business value through defined OKRs (adoption rate, reduced defects, faster release cycles, usability improvements).
* Support enterprise digital modernization initiatives by ensuring the Design System scales for future products and platforms.
