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about 1 month ago
Requirements and responsibilities
Join One of the Fastest-Growing Brands in E-CommerceAbout AfinaAfina is an 8-figure wellness brand and the #1 selling filtered showerhead brand on Amazon.We’re scaling aggressively across DTC, Amazon, retail, and subscription—and we’re looking for elite creatives who know how to make ads that convert.This is not a traditional editing role. We care about performance, hooks, watch time, CTR, thumb-stop rate, and ROAS.If you know how to create direct-response ads that drive revenue on Meta and TikTok, keep reading.The RoleWe’re hiring a high-performance Video Editor to create fast-paced, conversion-focused ad creatives for Meta, TikTok, Instagram Reels, and other paid social channels.You’ll work directly with the growth and creative team to produce winning ad creatives designed to scale aggressively.This role is for someone who understands:Direct-response advertisingConsumer psychologyViral short-form contentPerformance marketingFast iteration and testingYou should know how to turn raw footage, UGC, creator content, and AI-generated assets into ads that sell.What You’ll DoEdit high-converting paid social ads for Meta, TikTok, Instagram, and YouTube ShortsCreate direct-response style creatives optimized for performance and ROASDevelop strong hooks, pacing, captions, sound design, and CTAs that drive conversionsRapidly produce and iterate multiple ad variations for testingWork with UGC, creator content, motion graphics, product demos, testimonials, and AI-generated assetsCollaborate closely with media buyers and growth team to improve performanceAnalyze winning creatives and replicate patterns that scaleStay on top of TikTok, Meta, and short-form creative trendsWhat We’re Looking For2+ years editing ads for DTC or e-commerce brandsStrong portfolio of performance-driven ad creativesExperience editing for Meta, TikTok, Instagram Reels, and paid socialDeep understanding of direct-response marketingStrong sense of pacing, hooks, retention, and storytellingExperience using AI tools for creative production, editing, scripting, voiceovers, or workflowsAbility to work fast and handle high creative outputProficiency in Premiere Pro, After Effects, CapCut, or similar toolsBonus PointsExperience scaling ads for 8-figure+ brandsMotion graphics and animation skillsExperience with UGC-style adsCopywriting instincts for ad scripting and hooksFamiliarity with performance metrics like CTR, CPA, hook rate, hold rate, and ROASWhy Join AfinaCompetitive compensation + bonuses + equity upsideJoin a category-leading brand scaling extremely fastWork on ads seen by millionsHigh ownership and direct impact on revenueFast-moving startup environment with zero bureaucracyMassive growth opportunities as the company scalesRemote flexibilityFree Afina products + employee discountsIf you know how to make ads that stop attention and print revenue, we want to talk to you.
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