PPC Specialist at Aventus Group | Torre

PPC Specialist

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Full-time

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Remote (anywhere)
Shared by
Gabriela Enríquez Meléndez
5 months ago

Responsibilities


Aventus Group is looking for a PPC Specialist who can impact business results through effective advertising campaigns, analytics, and systematic hypothesis-driven work.Key Responsibilities:Setup, optimization, and scaling of advertising campaigns in Google Ads (Search, UAC, GDN, Performance Max) with a focus on CPL and CPS;Managing advertising budgets and monitoring campaign performance;Working with hypotheses: generating and prioritizing hypotheses; defining KPIs; planning and running experiments; evaluating results and preparing conclusions;Conducting A/B testing of ads, creatives, audiences, and strategies;Preparing technical briefs for landing pages, banners, and video creatives;Close collaboration with the creative team (design, video, copywriting);Data analysis using Google Analytics, Power BI, and other analytics systems;Preparing regular reports and analytical insights;Communication with the CMO and business stakeholders regarding performance and growth directions;Market, competitor, and audience research to improve campaign effectiveness.Requirements:At least 2 years of experience as a PPC specialist;Strong understanding of performance marketing principles;Hands-on experience with: Google Ads (Search, UAC, GDN, PMax); analytics systems (Google Analytics, Power BI, etc.);Ability to write clear and detailed technical briefs;Strong analytical mindset and experience working with large data sets;Experience collaborating with creative and product teams;Ability to justify decisions based on data.Would be a plus:Experience automating processes using Google Ads Scripts;Experience in fintech projects or performance-driven businesses.We offer:Remote work format;Full social package (insurance, equipment compensation, psychological support, gym membership);Work in an international team of professionals;Modern tools and resources for efficient work;Direct interaction with the business and participation in decision-making.If you want to become part of a team shaping the future of financial technology, work with international markets, and directly impact real business results - Aventus Group is waiting for you.