You are the person who makes “reliable and always available” true in real life. You lead a team of designers, keep quality consistent across multiple brands, and make sure work ships on time without turning the team into pixel zombies.
This is a player-coach role: you will direct, review, unblock, and occasionally design when it matters most.
Outcomes:
- Quality consistency at scale: Every deliverable meets brand standards, feels intentional, and does not trigger “who approved this?” energy.
- On-time delivery: Priorities are clear, deadlines are realistic, and the team ships predictably.
- Team performance: Designers are productive, improving, and not quietly drowning.
- Client confidence: Clients feel like they have a real Senior Web & Visual Designer and leader, not “a random designer who happens to be online.”
Responsibilities:
Creative Leadership and Direction:
- Set and maintain creative standards for the team (layout, typography, motion, brand fit, polish).
- Translate messy briefs into clear direction designers can execute fast.
- Establish reusable systems: templates, component libraries, brand kits, best-practice examples.
Quality Control (Without becoming a bottleneck):
- Review work before it goes out: catch obvious errors and the subtle “this is technically fine but feels off.”
- Coach designers through feedback so quality improves over time (not just “fix it and move on”).
- Define what “great” looks like per client and per deliverable type.
Delivery Management inside the Team:
- Triage incoming requests: simple vs. complex, urgency, dependencies, and risk.
- Assign work to the right person based on skill, bandwidth, and client context.
- Unblock work fast (missing assets, unclear scope, conflicting feedback, shifting priorities).
- Communicate early when something is at risk and propose options (scope trims, phased delivery, alternates).
Client-Facing Collaboration (Light, but high impact):
- Join key client calls when needed: onboarding, brand alignment, escalations, quarterly reviews.
- Proactively spot gaps (brand inconsistency, missing guidelines, recurring request types) and fix them.
- Turn client feedback into better systems, not endless back-and-forth.
Team Leadership and Coaching:
- Lead weekly team syncs: wins, blockers, priorities, and improvements.
- Run feedback loops: 1:1 coaching, skill development plans, targeted training.
- Maintain team morale and momentum while holding a high bar.
Process and Continuous Improvement:
- Improve briefing quality through better questions, examples, and guardrails.
- Identify recurring friction (brief issues, QA issues, tool issues) and propose fixes.
- Collaborate with production/customer success on workflows, expectations, and escalation paths.
What You Will Work On:
- Web and landing page design (Figma).
- Marketing assets (ads, social, email, lead magnets).
- Brand systems (guidelines, templates, kits).
- Pitch decks and presentations.
- Light motion direction (where relevant, depending on team focus).
Success Metrics:
- High QA pass rate and fewer client revisions for “avoidable” issues.
- Predictable turnaround times and fewer late deliveries.
- Higher client satisfaction scores / fewer escalations.
- Designers improve month-over-month (quality + speed).
- Strong reuse: templates and systems reduce repeat work.
Requirements:
Must-haves:
- 5+ years in design with 1–3+ years leading creatives (agency, subscription, or in-house).
- Technical Fluency: Adobe Suite (Photoshop, Illustrator, InDesign), Figma, and Canva.
- Communication: Strong English skills (spoken and written).
- Art Direction: Strong brand judgment, typography, composition, and art direction skills.
- Reviewer Mindset: Your feedback is specific, actionable, and fast.
- Calm Operator Energy: You keep quality high under load and manage multiple brands/projects at once.
Nice-to-haves:
- Experience in design subscriptions, high-volume studios, or production environments.
- Motion/video direction experience (After Effects, Premiere, etc.).
- Experience building scalable design systems or brand kits.
- Familiarity with project tools like Trello, Asana, or Jira.
Compensation & Perks:
- Monthly Rate: $1,100-2,000 USD (negotiable based on experience).
- Paid Time Off: 15 PTO days + 10 unpaid days + 2 sick days (after 6 months).
- Incentives: Performance bonuses, work anniversary gifts, and career growth.
- Flexibility: 100% permanent remote work with an async-friendly culture.
- Location: Must be locally based in Latin America (LATAM).
