Summary
Compensation: USD 2,800 to USD 3,000 per month, depending on skill.
Location: Remote, Argentina, Colombia, or Mexico only.
Schedule: Flexible, with overlap in EST.
Type: Long-term, part-time, 30 to 40 hours per week.
Industry: Hospitality, luxury short-term rentals, new construction, real estate, lifestyle brands.
About Us
We are a vertically integrated hospitality ecosystem operating luxury short-term rentals, premium new-construction homes, a property management division, a design-forward construction arm, and elevated local lifestyle concepts. Live Free Hospitality strives for excellence through habits and expects anyone pursuing this role to demonstrate strong ambition, self-care, and clear goals.
Our brands include:
* Live Free Hospitality, short-term rentals.
* Live Free Construction, new builds.
* Live Free Legacy, luxury tier.
* Personal brand of the founder.
We are building experiences, not just houses, and our marketing reflects that.
About the Role
We are looking for a Senior Creative Marketing Lead who will take full ownership of our marketing output across multiple connected brands.
You will act as the creative engine and a mini marketing director, producing high-quality content, leading brand direction, and managing a junior assistant based in the Philippines who handles posting, scheduling, and repetitive tasks.
This role is suited for someone who is creative, autonomous, organized, strategic, a storyteller, a design thinker, and highly productive in bringing ideas to life. You will have full creative freedom and the ability to shape the visual and emotional identity of our multi-brand ecosystem.
You Will Own and Lead
Content Creation and Production
* Reels, TikToks, and Shorts.
* Instagram and Facebook carousels.
* Highly aesthetic photos and graphics using Canva or Adobe.
* Design-forward branded PDFs, including pitch decks, brochures, and guides.
* Weekly newsletter layout and storytelling.
* Seasonal and campaign-based creative.
Brand Direction
* Develop and maintain a cohesive visual identity across all brands.
* Build and manage a consistent moodboard and brand kit.
* Ensure all outputs feel premium, elevated, and on-brand.
* Improve storytelling, voice, and emotional clarity.
Campaigns and Strategy
* Monthly content calendar creation.
* Owner acquisition campaigns using email, video, and PDF formats.
* Short-term rental booking campaigns driven by seasonality and local events.
* Real estate and construction content strategies.
* Hospitality and luxury lifestyle storytelling.
* Build systems that can be repeated monthly.
Leadership
* Maintain a content library and tracking systems.
* Present weekly performance summaries to the founder.
Analytics and Optimization
* Review top-performing content.
* Suggest new strategies based on performance.
* Optimize content for TikTok, Instagram, and YouTube.
* Improve click-through rate, watch time, engagement, and consistency.
Required Skills
Creative Skills
* Strong reel and TikTok editing skills.
* Excellent eye for aesthetics and design.
* Strong understanding of color, layout, composition, and storytelling.
* Professional-level Canva skills, with Adobe experience considered a plus.
* Ability to create luxury-coded branding assets.
Strategy and Marketing Skills
* Experience managing content calendars.
* Ability to plan and execute monthly campaigns.
* Experience with multi-brand marketing.
* Strong written English.
* Understanding of marketing psychology and guest behavior.
Organizational Skills
* Self-managed and highly organized.
* Ability to run an entire department with minimal oversight.
* Comfortable working with deadlines and weekly deliverables.
* Able to project-manage junior team members.
Tools You’ll Use
* Canva, primary tool.
* CapCut or Adobe Premiere, optional.
* Meta Business Suite.
* TikTok creative tools.
* Google Drive.
* Notion.
* Later or Buffer for scheduling.
Success in This Role Looks Like
* You independently run a complete marketing engine.
* Social accounts show consistent, premium, daily content.
* The brand feels cohesive, aesthetic, and elevated.
* Campaigns generate owner leads, short-term rental bookings, and engagement.
* Weekly output is delivered without constant direction.
* The junior virtual assistant is managed effectively, freeing the founder’s time.
* You proactively propose ideas rather than waiting for direction.
Why You’ll Love Working With Us
* Creative freedom.
* Aesthetic brands and beautiful properties.
* Long-term partnership.
* Flexible schedule.
* Supportive founder who values creativity.
* Opportunity to lead your own micro-team.
* Stable monthly income.
