B2B CRM Executive at Deliveroo | Torre
B2B CRM Executive
Deliveroo
Deliveroo

B2B CRM Executive

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Full-time

Legal agreement: To be defined

USD75.4K - 100K/year

~COP150M - 200M/year

+ Equity

+ Bonuses

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London, UK
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Posted over 1 year ago

Responsibilities & more

Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it. As the B2B CRM Executive at Deliveroo, you will be responsible for executing and analyzing CRM campaigns for Restaurant, Grocery, and Retail partners across all markets. You will work closely with cross-functional teams to provide guidance, best practices, and recommendations for campaign planning. Additionally, you will collaborate with the Partner engineering team to improve campaign efficiency and effectiveness, ultimately increasing partner engagement with Deliveroo. Responsibilities: - Owning the end-to-end execution of planned campaigns, lifecycle programmes, and ad-hoc operational communications - Running the QA process to ensure consistency and accuracy - Implementing and running an efficient email production process with internal stakeholders, including experimentation and measurement - Building and optimizing email and landing page templates - Building audience segments that adhere to the B2B contact strategy and applying control groups where applicable - Ensuring tracking is set up and working across all channels to ensure the business understands campaign results - Monitoring inbound data processes and maintenance updates in CRM marketing platforms to ensure automated programs and campaigns are deployed as expected - Creating and updating internal documentation and training material for the marketing platforms used - Reporting on campaign performance for all channels
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