Product Marketing Manager at Berlitz Colombia | Torre
Product Marketing Manager
Report
Berlitz Colombia

Product Marketing Manager

Berlitz Colombia
Posted by
DIANA VILLAMIL
star_border star_border star_border star_border star_border
star star star star star
(6) info
Emma
Emma
You'll shape global product narratives, driving educational impact through strategic market positioning.
Emma highlights
This highlight was written by Emma’s AI. Ask Emma to edit it.
Full-time

Legal agreement: Employment

Hidden
(SIGN IN to learn if it’s a match)
Job Admin(s) requested that this be hidden from the public.
location_on
Remote (for Colombia residents)
skeleton-gauges
You have opted out of job matches in .
To undo this, go to the 'Skills and Interests' section of your preferences.
Review preferences
Posted 2 months ago

Requirements and responsibilities

The Product Marketing Manager connects product strategy with market needs to ensure effective positioning, differentiation, and global adoption of products and features. This role leads go-to-market efforts, defines value propositions, and ensures customer insights inform product decisions. It works cross-functionally with Product, Marketing, Sales, and Operations to drive consistent product narratives and support global growth. Key Responsibilities * Define product positioning, messaging, and differentiation aligned to global market needs. * Lead go-to-market planning for new features and product releases. * Translate technical capabilities into clear, compelling value propositions. * Align marketing campaigns with product strategy and learner impact. * Conduct competitive and market analysis to inform product evolution. * Support acquisition and retention strategies using product and user data. * Develop enablement materials for Marketing, Sales, and regional teams. * Monitor post-launch adoption to refine messaging and positioning. Qualifications & Experience * 5+ years in product marketing, product strategy, or go-to-market roles (SaaS/EdTech preferred). * Strong understanding of product lifecycle and cross-functional collaboration. * Experience using data and user insights to shape product messaging and strategy. * Proven success in global launch planning and execution. * Ability to simplify technical or pedagogical concepts into market-ready messaging. * Strong stakeholder management and communication skills. * Analytical mindset; experience with PowerBI, Tableau, GA, or similar tools. * Advanced English communication skills (C1). * Bachelor’s in Business, Marketing, or Product Management; postgraduate studies a plus. * Passion for language learning and educational impact.
This job opening is closed.
Optionally, you can add more information later (benefits, pre-screening questions, etc.)

Thank you

Thank you

check_circle

Payment confirmed

Torre Hunt

Torre Hunt

A member of the Torre team will contact you shortly

In the meantime, continue adding information to your job opening.