Digital Marketing Manager at Benson Law APC | Torre
Digital Marketing Manager
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Benson Law APC

Digital Marketing Manager

Benson Law APC
Posted by
Matt Benson
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Full-time

Legal agreement: Contractor

Currency exchange and payroll taxes to be paid by:

Company

Base compensation
USD1.2k - 1.5k/month

+ Bonuses (up to 50% of base compensation)

Negotiable
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Remote (anywhere)
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Posted about 1 month ago

Requirements and responsibilities

What you'll own: Social Media: - Video editing for all short-form clips (60–90 seconds) — color, captions, pacing, thumbnails. - Post-production in DaVinci Resolve and Descript. - Publishing and managing YouTube Shorts, TikTok, and Instagram Reels accounts. - Content calendar and posting cadence strategy, optimized per platform. - Weekly analytics review — read the data, adjust the strategy. - Canva design for thumbnails, story graphics, and supporting visual assets. - Deciding what gets clipped, how it's framed, and what angle is emphasized. Paid Media: - Managing and optimizing Meta ads (Facebook and Instagram) — targeting, budget, creative. - Identifying paid channel opportunities and bringing recommendations to the attorney. - Tracking paid performance in Google Analytics and reporting results. Website & Analytics: - Owning the firm website relationship — leading vendor selection for a Webflow developer when the time comes, managing that vendor ongoing, and ensuring the site reflects current firm positioning. - Google Analytics oversight — traffic, conversions, lead attribution. - Submitting all content and creative to the attorney for brand review before anything goes live. What we're looking for: Skills and Experience: - Proficiency in DaVinci Resolve or equivalent; Descript is a strong plus. - Canva proficiency — thumbnails, story graphics, and visual assets. - Hands-on experience running Meta ads — targeting, creative testing, budget management. - Google Analytics proficiency — comfortable pulling reports and drawing conclusions. - Experience managing or coordinating with web vendors (Webflow experience a plus). - Platform-native instincts — you know what performs on TikTok versus YouTube Shorts. - Strong English comprehension — you'll be editing legal content and need to understand context. Work Ethic: - Self-directed and organized — you won't be micromanaged, but you will be held to clear deadlines. - Available for at least 4 hours of PST overlap per day.
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