warning
Heads-up
Requirements and responsibilities
We're looking for a Paid Media Ops Specialist to work with our US client. They’re a small and mighty team that’s fast-growing (they’ve been an Inc. 5000 honoree twice now) and looking to evolve into a world-class leading agency, driving amazing results as marketers.Are you looking to do the best work of your career as a marketer? Do you want to be part of a hardworking and collaborative team that will push and motivate you? Do you get excited about Paid Media strategies, A/B testing, mathematics/analytics and CRO? If you answer yes, yes, and yes, keep reading - we’ve got something exciting for you.As a Paid Media Ops Specialist, you will handle operational execution of campaigns, pixel tracking and reporting, supporting the Account Lead in driving and achieving performance goals for our clients.Responsibilities: Manage and optimize Paid Media campaigns across Google Ads (Search, Display, Performance Max, YouTube) and/or LinkedIn Ads.Analyze campaign performance, identify opportunities, and implement strategies to improve results and ROI.Set up, audit, and maintain conversion tracking using Google Tag Manager, including advanced tracking methods such as custom events, APIs, JavaScript implementations, and element visibility triggers.Build, maintain, and analyze dashboards in Looker Studio using Supermetrics and other reporting tools.Leverage AI tools to improve productivity, research, reporting, strategy development, ideation, data analysis, and campaign execution.Monitor campaign data, generate actionable insights, and provide performance recommendations based on analytics.Collaborate with clients and internal teams through video calls, Slack, and project management tools.Manage multiple projects simultaneously while ensuring deadlines and client deliverables are met.Continuously identify automation opportunities to improve efficiency, including Google Ads Scripts, Zapier, and other workflow tools.Stay up to date on Paid Media trends, platform updates, and best practices.RequirementsMust haves: 3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month.Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field.Strong expertise in Google Ads products (Search, Display, Performance Max, YouTube) and LinkedIn Ads.Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions.Strong understanding of AI tools and how to apply them for research, writing, strategy, data analysis, and productivity.Advanced conversion tracking experience using Google Tag Manager.Experience building and managing dashboards in Looker Studio and using Supermetrics.Strong analytical skills with advanced Excel proficiency (Pivot Tables, VLOOKUPs, charts, reporting).Excellent verbal and written communication skills in remote environments.Highly organized, process-driven, and able to manage multiple projects independently.Proven track record of driving measurable Paid Media results and improving campaign performance.Strong passion for Paid Media and continuous learning within the industry.Nice to have: Experience in B2B SaaS or Enterprise Technology.Experience with additional Paid Media channels such as Reddit Ads or Programmatic Advertising.Web development skills (HTML, CSS, JavaScript).Experience with landing page optimization and tools such as Unbounce.Previous experience working in an agency, startup, or consulting environment.BenefitsWork remotely Monday - Friday, 40 hours a week (no weekends)Vacation: 10 business days a yearHolidays: 5 National Holidays a yearCompany Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day)Parental LeaveHealth Care ReimbursementActive Lifestyle ReimbursementQuarterly Home Office ReimbursementPayroll Deduction Purchase PlansLongevity BonusContinuous Learning BonusAccess to Training and Professional Development PlatformsDid we mention it's REMOTE?!!One of our core values at Zipdev is "Be authentic." that's why we encourage you to answer the application form in your own words; we are interested in getting to know you, not a digital assistant.Wondering how our remote environment or our payment method work? We've put together some helpful answers in our FAQs at the bottom our our career site. Take a look and let us know if you have any other questions!
Optionally, you can add more information later (benefits, pre-screening questions, etc.)