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Posted 5 months ago
Requirements and responsibilities
Join FloQast’s marketing team as our Integrated Marketing Manager, where you’ll lead cross-functional campaigns that drive awareness, engagement, and pipeline growth.This role is ideal for a highly organized, creative, and strategic marketer who thrives at the intersection of storytelling, execution, and impact. You’ll bring structure to creativity — turning ideas into orchestrated, high-performing campaigns that span product launches, brand moments, webinars, and events.Reporting to the Sr. Director of Integrated Marketing, you’ll own key integrated campaigns end to end from strategy through execution, while collaborating closely with another Integrated Marketing Manager to ensure consistency, shared learnings, and scalability across FloQast’s marketing engine.*Visa sponsorship is NOT available at this timeWhat You'll Do:Own select integrated campaigns from strategy through execution, driving alignment across Product Marketing, Brand, Web, Demand Gen, and Customer Marketing.Design campaign strategy by defining objectives, target audiences, positioning, and creative direction in collaboration with cross-functional partners.Manage campaign execution in Asana by building timelines, setting milestones, assigning ownership, and keeping work unblocked and moving forward.Partner with Creative and Content teams to ensure assets reflect the campaign narrative and are tailored to each stage of the buyer journey.Collaborate across GTM and regional marketing teams to ensure consistent execution, alignment with enablement and pipeline goals, and appropriate localization support for global markets.Collaborate with regional marketing teams to support the localization and execution of global campaigns, ensuring consistency in messaging and strategy across markets.Measure and optimize in partnership with Marketing Ops by establishing KPIs, reviewing performance, and translating insights into actionable next steps.Drive visibility and alignment by maintaining campaign briefs, trackers, calendars, and updates to keep stakeholders informed and engaged.Continuously improve processes by identifying opportunities to streamline workflows and scale best practices across the integrated marketing function.
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