Sr. Media Account Manager at Publicis Global Delivery | Torre
Sr. Media Account Manager
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Publicis Global Delivery
Publicis Global Delivery

Sr. Media Account Manager

Emma
Emma
We build performance-driven production solutions that help leading brands win in the platform world
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Full-time

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Remote (for Colombia residents)
Remote (for Costa Rica residents)
Remote (for Argentina residents)
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Posted over 3 years ago

Responsibilities & more

⚡ Monitor the health of the campaigns and ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, website conversions, bid management, and ad creative based on performance history and the client's goals. ⚡ Analysis and activation of multiple KPIs optimization algorithms in campaigns using machine learning tools. ⚡ Gain a strategic understanding of the client's business and KPIs, and how campaign optimizations meet those KPIs. ⚡ Proactively identify growth opportunities and regularly communicate them to the client. ⚡ Develop strong relationships with clients and key suppliers, leading team communications with these stakeholders. ⚡ Run weekly status calls with internal stakeholders providing performance and pacing strategies. ⚡ Proactively identify growth opportunities and regularly communicate them to the client. ⚡ Report any issues that can spark within the operation promptly. ⚡ Assist in Programmatic and Digital Media training sessions and complete the required certifications and updates. ⚡ Bring in-depth knowledge of programmatic platforms, operating as in-agency expert while showing a good understanding of the overall media landscape. ⚡ Thoughtfully craft career development plans for the reports and contribute to developing training materials for the department. ⚡ Oversea development, roll out, and adherence of programmatic best practices. ⚡ Develop thought leadership pieces & case studies to show the role as an activation expert.
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