Public Relations Specialist at Alliance Marketing Partners | Torre

Public Relations Specialist

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Full-time

Legal agreement: Employment

Base compensation
USD60k - 75k/year

+ Bonuses (up to 10% of base compensation)

+ Health insurance

Negotiable
location_on
Atlanta, Georgia, United States
Posted 9 days ago

Responsibilities


We’re hiring a client facing Public Relations Specialist in Atlanta (Buckhead area). This role is focused on driving local market PR strategy and execution for high-profile restaurant and retail brands—supporting everything from LTOs to grand openings and major campaign moments. Key Responsibilities Strategic Planning Develop and execute PR strategies for LTOs, tentpole campaigns, holidays, and new store openings Own timelines, media outreach plans, and local event coordination Partner cross-functionally with marketing Identify trends to maximize launch impact Media & Communications Build and manage relationships with Atlanta, and regional media Draft and distribute press releases, advisories, and campaign materials Serve as the primary media contact for client's brands in Georgia, Tennessee and Alabama Manage interviews, media inquiries, and press opportunities Performance Measurement Track and report campaign performance using PR tools Use insights to optimize future campaigns Qualifications Bachelor’s degree in PR, Communications, Marketing, or related field 3+ years of post graduate PR experience (restaurant, retail) Proven success securing coverage in the Atlanta market Strong media relationships and communication skills Ability to manage multiple priorities in a fast-paced environment Experience with tools like Cision, Meltwater, or similar preferred What We Offer Competitive salary + benefits Career growth in a fast-paced agency environment Collaborative, team-oriented culture Opportunity to directly impact brand growth and community engagement 📍 Buckhead, Atlanta
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