Director of Product Marketing at Varsity Tutors | Torre

Director of Product Marketing

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Full-time

Legal agreement: Employment

Compensation
USD50K - 180K/year
Non-negotiable
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Hybrid (United States)
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Posted over 5 years ago

Requirements and responsibilities


• Own the Product Marketing function across the organization • Drive launch and ongoing adoption of new product features • Translate technical details into benefits for the user • Test marketing product features, releases and ad copy • Gather insights through the use of interviews, surveys, focus groups and sales data • Make data supported recommendations regarding product and business objectives, strategy, positioning, and messaging • Collaborate closely with product, design, and marketing teams. • Partner with marketing channel owners to drive and execute integrated go-to-market programs
Optionally, you can add more information later (benefits, pre-screening questions, etc.)
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