Director of Sales and Marketing
Hyatt Place San Pedro Sula
Nov 2017 - Sep 2019 (1 year 11 months)
Operational development in pre-opening phase, analysis & establishment of market research systems, brand standards implementation and mix market
segmentation.
Effectively lead the department teams of the Group, transient Sales,
Marketing and Events teams to exceed sales targets.
Budgeting, monthly & weekly forecast, meetings with revenue
management team. Head of groups, banquets & social department.
Participated in all monthly forecasting and sales related financial
meetings; P&L, credit and marketing expenses
Partnered with the Culinary, F&B and Marketing teams for the creation of the Banquet Kit
Brand positioning, SEO, SEM, Google Ads, analysis and market research.
Support to the general manager with it agenda, operational