Content Team Member – Brand Management
Mark & Make Pvt. Ltd.
Oct 2023 - Nov 2025 (2 years 2 months)
• I managed content and brand strategies for 10 brands, writing website copy, social collaterals, case studies, PR releases, and email campaigns; collaborated with clients and internal teams (writers, designers, developers) to launch campaigns.
• For Duradero, I wrote content and built Shopify e-commerce site, performance ads, and emails, achieving 127.4% YoY revenue growth, 222.2% daily sales increase, 15% visitor retention, and 12,000+ add-to-cart actions.
• I mentored creative teams on targeted ad strategies, SEO, and copywriting; guided PR for exhibitions/conferences; pitched/executed launches for B2B/retail clients.
• For CAC, I managed a LinkedIn launch and devised quarterly content publishing strategy systematically releasing high st