Results-driven Digital Marketing Specialist with 5+ years of experience in performance marketing, AI-powered recruitment marketing, paid advertising, SEO, and campaign management. Currently leading marketing initiatives at Pakistan’s first AI recruitment platform, Search O Pal, where I contributed to scaling the platform toward 1M+ users through high-performing Meta Ads, SEO, content marketing, and growth campaigns. Experienced in managing multi-channel campaigns, analyzing large-scale marketing data, optimizing ROAS, and creating
high-converting content strategies for digital platforms. Strong expertise in AI-driven marketing workflows, campaign reporting, audience targeting, automation, and cross-functional collaboration in fast-paced remote
environments.
