Maria Perez

Maria PerezĀ  new_releases

About

Detail

Digital Marketing Professional
MedellĆ­n, Antioquia, Colombia

Contact Maria regarding:Ā 

work
Full-time jobs
Starting at COP10M/month ~USD2.42K/month
Flexible work
Starting at AUD40/hour ~USD25.9/hour
id_card
Internships
Starting at COP8M/month ~USD1.94K/month

Timeline


work
Job
school
Education

RƩsumƩ


Jobs verified_user 0% verified
  • F
    E-commerce Coordinator
    Farage
    Dec 2023 - Current (1 year 7 months)
    Developed digital marketing strategies and implemented SEO techniques to increase organic traffic. Aligned paid media & e-commerce strategies for product launches and promotions. Managed Meta and Google Ads to drive e-commerce sales and ROI Optimized performance marketing & funnels through A/B testing
  • I
    Store manager
    Industrias Haceb S.A.
    May 2023 - Sep 2023 (5 months)
    As a Store Manager, I was responsible for overseeing daily operations, managing staff, and ensuring exceptional customer service to drive sales and enhance the overall shopping experience. I implemented effective merchandising strategies and maintained inventory control to optimize product availability. Additionally, I leveraged my experience in DTC marketing to enhance store performance, utilizing Meta Ads and Klaviyo to drive targeted sales initiatives. I also employed Shopify for e-commerce integration, while influencer and affiliate marketing strategies were utilized to expand our customer base and optimize conversions (CRO). To ensure efficient campaign management and team workflows, I utilized tools like ClickUp and Asana, which contr
  • Coca-Cola Femsa
    Growth Commercial executive - SEO
    Coca-Cola Femsa
    Nov 2022 - Mar 2023 (5 months)
    As a Commercial Executive, I played a key role in driving digital growth by implementing SEO strategies to improve the visibility and online performance of our commercial offerings. I worked closely with marketing teams to optimize website content, conduct keyword research, and ensure that product descriptions and landing pages ranked higher on search engines. By analyzing market trends and customer behavior, I contributed to developing SEO-focused strategies that enhanced user engagement, increased traffic, and boosted conversion rates. My efforts in leveraging SEO tools helped improve brand visibility, leading to more qualified leads and sales opportunities. This update highlights your SEO management skills within the commercial executiv
  • f
    Social media manager
    freelance
    Aug 2022 - Current (2 years 11 months)
  • Holcim ABS
    Especialista Regional de Categoria
    Holcim ABS
    Apr 2022 - Sep 2022 (6 months)
    Como Especialista Regional de Categoría en Holcim ABS, fui responsable de liderar iniciativas de abastecimiento estratégico y asegurar la alineación entre los equipos locales de compras en diferentes países. Utilicé Asana para gestionar proyectos transnacionales, lo que me permitió coordinar eficazmente las actividades y hacer un seguimiento del progreso de las iniciativas. Aunque mi función no estaba directamente relacionada con el marketing, el uso de Asana fue fundamental para mantener organizados y a tiempo los flujos de trabajo complejos, garantizando así el éxito de los proyectos en toda la región.
  • Holcim ABS
    Analista de compras y logĆ­stica and public relations
    Holcim ABS
    Jul 2021 - Apr 2022 (10 months)
    In this role, I integrated SEO strategies to optimize supply chain processes and enhance the visibility of logistics solutions online. I analyzed market trends, conducted keyword research, and implemented SEO best practices in content related to procurement and logistics. By improving the online presence and searchability of our supply chain offerings, I contributed to more efficient supplier engagement and improved communication with key stakeholders. Additionally, I optimized website content and internal communications to ensure higher rankings and visibility on relevant search engines. Although my role as Analista de Compras y LogĆ­stica y Relaciones PĆŗblicas at Holcim ABS wasn’t directly tied to DTC marketing, I developed strong project
  • f
    Social media manager
    freelance
    Aug 2020 - Current (4 years 11 months)
  • Holcim ABS
    Analista de procesos
    Holcim ABS
    Feb 2020 - Jul 2021 (1 year 6 months)
    Como Analista de Procesos en Holcim ABS, fui responsable de analizar y optimizar procesos internos para mejorar la eficiencia operativa y la satisfacción del cliente. Mi trabajo incluyó la identificación de Ôreas de mejora y la implementación de soluciones efectivas. Aunque mi rol no estaba directamente relacionado con el marketing DTC, fortalecí mis habilidades analíticas y de optimización, que son fundamentales para comprender los recorridos de los clientes, mejorar los embudos de conversión y aplicar estrategias basadas en datos en mi trabajo actual en marketing.
  • Holcim ABS
    Data analyst
    Holcim ABS
    Jan 2020 - Jan 2022 (2 years 1 month)
  • Holcim ABS
    Inventory Management Specialist
    Holcim ABS
    Jan 2020 - Jan 2022 (2 years 1 month)
    Analyzed and optimized inventory management systems by using data-driven insights to track stock levels, forecast demand, and minimize surplus. Developed reports and dashboards to streamline inventory processes, ensuring efficient stock management and cost savings for the company. Implemented data solutions to improve supply chain operations and maintain balanced inventory turnover rates.
  • Holcim ABS
    Auxiliar Administrativo de Datos Maestros
    Holcim ABS
    Jan 2019 - Feb 2020 (1 year 2 months)
  • Scotiabank
    Customer Service Representative
    Scotiabank
    Nov 2018 - Jan 2019 (3 months)
  • G
    Sales Associate
    Gap
    Jan 2018 - Jan 2019 (1 year 1 month)
  • One link
    Call center agent
    One link
    May 2017 - Mar 2018 (11 months)
  • M
    Sales admin
    Mellos
    Nov 2015 - Dec 2017 (2 years 2 months)
Education verified_user 0% verified
  • A
    Business, Management, Marketing, and Related Support Services
    ABM College Ranchi
    Jan 2018 - Jan 2019 (1 year 1 month)
  • A
    Business, Management, Marketing, and Related Support Services
    ABM College Ranchi