
Mateo Arjona
Mateo Arjona
About
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Medellín, Antioquia, Colombia
I lead a dynamic investment firm specializing in fostering innovative ventures and strategic growth with special focus on eCommerce. At M&M Capital Ventures, we empower businesses with tailored financial solutions, leveraging expertise and insights to drive sustainable success. As the Executive Vice President & CMO of Strategee Group, I lead the company to grow profitably in the US, Caribbean, Central America, and Colombia. I oversee the operation of the different SBUs of Strategee Group, which include AI & Data, SaaS, Market & Marketing Research, Marketing Software Development, Marketing Consulting, Digital Marketing, and Executive Education. I have more than 15 years of experience in Marketing, and I have successfully conducted 50 projects in 15 countries for companies with over USD 1 billion in revenue. In addition to my executive role, I am also a Marketing Management Consultant, a Board Member of companies in the US and Latin America, and a Professor of Marketing for postgraduate degrees. I advise clients on topics such as Branding, Pricing, Competitiveness, Segmentation & CRM, Service & UX, Digital Marketing, and Digital Business Models. I also share my knowledge and insights through publications, conferences, and executive education programs. I am passionate about innovation, leadership, and customer-centricity, and I am an active member of the AMA, DMA, and MRA.