Maria Gabriela Sanchez-Silva

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Chief Marketing Officer

Maricoin

Aug 2021 - Apr 2023 (1 year 9 months)

Chief Marketing Officer Maricoin is the cryptocurrency for and by the LGTBIQ+ collective, a currency that embodies the value and struggle of the collective. A social, ethical, transparent and transversal means of payment. It is a token that initially runs on the Algorand blockchain and later on the Polygon blockchain which, as previously mentioned, was born with two missions: 1. Referenced asset for all those businesses and people who sympathize with the LGTBIQ+ cause and want to contribute to the fight for its claims. 2. Source of financing for initiatives and projects of associations and groups around the world. Led marketing and growth initiatives for Maricoin, an LGBTQ+ focused cryptocurrency built on the Algorand and Polygon blockcha

Professor – Marketing & Communications

ISDE

Jan 2021 - Aug 2024 (3 years 8 months)

Taught graduate-level courses in marketing strategy and communications. Developed curriculum on digital marketing strategy, brand storytelling, and audience engagement Guided students in the development of social media strategies and marketing communication plans Delivered lectures and workshops on content creation, audience targeting, and digital campaign planning

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Chief Marketing Office

Aug 2020 - Jan 2022 (1 year 6 months)

Maricoin is the cryptocurrency for and by the LGTBIQ+ collective, a currency that embodies the value and struggle of the collective. A social, ethical, transparent and transversal means of payment. It is a token that initially runs on the Algorand blockchain and later on the Polygon blockchain which, as previously mentioned, was born with two missions: 1. Referenced asset for all those businesses and people who sympathize with the LGTBIQ+ cause and want to contribute to the fight for its claims. 2. Source of financing for initiatives and projects of associations and groups around the world.

Chief Marketing Officer

Startify

Jan 2019 - Aug 2024 (5 years 8 months)

Startify promueve el primer master especializado en emprendeduría y startups entre España y Estados Unidos «MIAMI» ( Master Internacional Avanzado en Modelos de Innovación), así como dos títulos propios norteamericanos, y apoya a las empresas de reciente creación con un ecosistema de servicios para salvar las tres causas de mortalidad empresarial temprana: la falta de product-market fit, de talento adecuado, y de financiación.

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Operations, Communications & Community Support

Agni Miami

Apr 2016 - Current (10 years 2 months)

Coordinate digital communications and review content across platforms to ensure clarity, tone consistency, and audience alignment Maintain accurate client records, databases, and scheduling systems with high attention to detail Support day-to-day operations, ensuring data accuracy, process consistency, and quality control Act as a key liaison for community engagement, resolving inquiries and ensuring clear communication

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Business, Marketing & Communications Consultant

Jun 2013 - Current (13 years)

Evaluate and optimize multimedia content (copy, visuals, video) to ensure clarity, accuracy, and alignment with strategic objectives Analyze campaign performance and user engagement data to identify patterns and improve content effectiveness Develop structured content frameworks, guidelines, and messaging systems to ensure consistency across platforms Review and refine content deliverables, ensuring adherence to brand standards and communication accuracy Manage multiple projects independently in a remote, asynchronous environment with strong attention to detail and deadlines. - Applied rigorous case intake and management protocols to streamline client communications and stakeholder coordination, ensuring all project documentation was meticu

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Franchise State Manager

FedUSA Franchising Group

Jan 2005 - Jan 2013 (8 years 1 month)

Conducted audits and ensured compliance with operational and brand standards across multiple locations Analyzed performance data to identify trends and improve operational efficiency, contributing to measurable revenue growth Developed systems and processes to maintain consistency, accuracy, and quality across franchise operations Provided strategic guidance and reporting to support decision-making and long-term planning. Managed end-to-end prospective franchisee onboarding by applying rigorous case intake procedures, which involved gathering detailed information, reviewing complex documentation, and maintaining precise records to ensure regulatory compliance and operational readiness before project initiation.

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Account Supervisor

MayoGroup

Apr 1992 - Nov 1997 (5 years 8 months)

Reviewed and evaluated creative content and campaign deliverables to ensure quality, accuracy, and strategic alignment Translated business objectives into structured briefs and clear communication frameworks Collaborated with cross-functional teams to produce consistent, high-quality campaign outputs Analyzed market data and campaign performance to refine messaging and improve effectiveness.

Maria Gabriela Sanchez-Silva

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