Manuela Valencia

Manuela Valencia

About

Detail

Business Administrator | Project Manager | Digital Marketing Strategist | Bilingual (EN/ES)
Medellín, Antioquia, Colombia

Contact Manuela regarding: 
work
Full-time jobs
Starting at USD2.5k/month

Timeline


work
Job
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Education

Résumé


Jobs verified_user 0% verified
  • V
    Director of Operations
    Vertuo Health LLC
    Jan 2024 - Feb 2025 (1 year 2 months)
    Founded and led operations for a U.S.-focused healthcare virtual assistant startup, scaling the business by 300% in 6 months. - Managed end-to-end project execution for creative, operational, and service deliverables with cross-functional remote teams. - Implemented SOPs, QA protocols, and KPI dashboards to drive clarity, accountability, and high-performance standards. - Delivered compliant, on-brand service packages tailored to each client's unique needs and deadlines. - Maintained real-time dashboards for partner-facing updates and internal performance reporting. - Led internal training and process documentation to support sustainable growth and repeatable results. - Additionally, directed the company's overall marketing strategy, w
  • P
    Executive Assistant & Marketing Strategist
    Private Podiatry Clinic
    Jun 2022 - Oct 2024 (2 years 5 months)
    Spearheaded digital marketing strategy to increase patient acquisition through paid search, social media, and email campaigns. Acted as the marketing lead and liaison between internal clinic operations and external creative/media agencies. Designed and deployed local SEO strategies and managed the clinic's online reputation, including review responses and listings. Directed updates to the clinic's website and landing pages, improving site traffic and patient conversions. Managed all marketing documentation, creative resources, and brand guidelines for consistent campaign execution. Additionally, I regularly analyzed performance reports to track patient engagement, marketing results, and appointment trends, which enhanced our outreach effort
  • V
    Freelance Digital Marketing Strategist
    Various Clients
    Jun 2022 - May 2024 (2 years)
    Delivered custom marketing strategies for clients in healthcare, hospitality, and events, driving 40–60% increases in lead acquisition. - Executed paid ad campaigns (Meta, Google) and social media content plans tailored to client goals and audiences. - Provided performance analysis and actionable insights to optimize ROAS and campaign efficiency. - Supported partner communications by preparing briefs, follow-ups, and asset documentation. - Guided clients in branding consistency and digital footprint expansion across web and social platforms.
  • I
    Account Manager
    IAgency Digital Marketing
    Oct 2021 - Jun 2022 (9 months)
    Managed multichannel campaigns for 12 clients, overseeing timelines, creative development, and ad placement logistics. - Led strategy sessions and monthly reporting reviews, identifying upsell opportunities and performance wins. - Coordinated creative production and content calendars using Monday.com, ensuring timely approvals and asset delivery.
Education verified_user 0% verified
  • Partners Academy
    Diploma in Marketing
    Partners Academy
    May 2021 - Jul 2021 (3 months)
  • POLITECNICO SUPERIOR DE COLOMBIA
    Diploma in Digital Marketing Strategies
    POLITECNICO SUPERIOR DE COLOMBIA
    Jun 2020 - Jul 2020 (2 months)
  • L
    Diploma in Marketing and Communication & Certificate IV
    Lonsdale Institute Melbourne
    Jun 2017 - Jul 2019 (2 years 2 months)
  • Universidad Eafit
    Bachelor's Degree in Business Administration
    Universidad Eafit
    Jan 2012 - Apr 2017 (5 years 4 months)