Luis Renato Merino Mercado Senior Animator @ Loco After Freelance | Adobe

Graphic Designer / Editor / Animador

Welearn Diseño instruccional eLearning

Dec 2024 - Jul 2025 (8 months)

My job involved creating 2D animations, visual effects, editing, and post-production for various AI-generated videos. Additionally, I was responsible for updating graphic elements such as infographics, diagrams, data charts, and illustrations. • Utilized Slack as the primary communication channel, ensuring seamless collaboration and timely dissemination of project updates and feedback among team members.

Motion Graphics Animator / Video editor

Boost Brand Accelerator

Jul 2024 - Oct 2025 (1 year 4 months)

I became part of this incredible agency with high expectations, and it did not disappoint me at all. They literally take MAKING NOISE seriously here and I love it! Not only do I get the opportunity to make amazing animations for various brands, but I also have the chance to do voice over and improve my portfolio. • Developed and executed dynamic motion graphics and video editing projects for diverse brands, leveraging expertise in Adobe After Effects and Adobe Premiere Pro. • Contributed to social media content creation and marketing video production, ensuring engaging visual narratives. • Performed voice-overs for various brand assets, further enhancing project versatility. • Reviewed the performance of created material with the team, not

Senior 2D & Motion Graphics Animator

Factoria Media Estudio

Jul 2023 - Aug 2024 (1 year 2 months)

I completed my second season at Factoria Media, returning to a place where I significantly enhanced my animation techniques. In this senior role, I was responsible for editing, animation, and post-production across various media projects. Beyond these core duties, I also undertook voice-over work. My responsibilities extended to managing and archiving all provided materials, ensuring efficient file management for seamless project execution. Additionally, a significant part of my role involved creating captions for the majority of videos and animations produced, enhancing accessibility and reach. We utilized Slack as our primary communication channel to facilitate efficient collaboration and ensure all team members were informed of project u

Certification Instructor

Academia Europea El Salvador

Feb 2022 - Dec 2024 (2 years 11 months)

This training center in El Salvador gave me the opportunity to teach and prepare students to obtain the Adobe After Effects certification. Teaching them various tools, features, effects, workflows and principles of animation was very rewarding, especially when you see how much they improved in such a short time. • Integrated social media content, specifically animated GIFs, into the curriculum to illustrate the animation process and demonstrate effective copywriting techniques for social media platforms, thereby enhancing student comprehension and engagement.

Audiovisual Projects Coordinator

Universidad Corporativa Intercorp UCIC

Feb 2018 - Mar 2023 (5 years 2 months)

I was responsible for creating impactful audiovisual projects for the Financial In-consulting team, the largest and most dynamic team in the company. My role involved managing and directing filming, voiceovers, animations, and digital processes for interactive projects. I also spearheaded the creation of scripts, storyboards, and audiovisual content for both internal and external campaigns, consistently leveraging internal resources to optimize cost-effectiveness. • A key responsibility included training collaborators to assist in roles such as presentations and voiceovers, ensuring a high standard of excellence through the use of high-end audiovisual equipment and updated licensed software. • In collaboration with the broader team, I analy

Audiovisual Project Coordinator

Atypax

Aug 2017 - Sep 2017 (2 months)

As a Coordinator, I oversaw a 4-member team with great talents. The goal was not only to improve the audiovisual quality of the projects and meet short delivery times. I was determined to guide the development of all projects while my team learned valuable techniques in the process. I was also in charge of selecting, editing and mixing the voiceovers and music.

Video Editor / Post Producer

McCann Worldgroup

Oct 2016 - May 2017 (8 months)

I arrived at one of the best-known agencies in the country as a junior post producer. From day one I oversaw video editing, with a focus on creating engaging social media content and marketing video production. I not only learned about editing, I also calculated budgets for different media and coding management (codecs) for video export. This involved using Adobe Premiere Pro and Adobe After Effects extensively for video editing and motion graphics. While my primary role involved overseeing video editing rather than animation, there were instances where I utilized Final Cut Pro for specific transition purposes to maintain a consistent video style, as established by the previous editor. This ensured seamless integration and a cohesive final

Video Editor / Post Producer - In House

Zero Agencia Audiovisual

Apr 2016 - Oct 2016 (7 months)

• Leveraged skills in character animation, motion graphics, and visual effects to contribute to projects during tenure at Zero. • Undertook video editing and post-production tasks, including the selection and editing of voiceovers and music. • Utilized both Adobe Premiere Pro and Final Cut Pro for video editing and post-production workflows, ensuring project completion with industry-standard tools. • Created social media content and produced marketing videos, enhancing brand presence and engagement. • Proficient in Adobe After Effects and Adobe Premiere Pro for advanced motion graphics, visual effects, and video editing. • Applied color grading techniques to enhance visual aesthetics and ensure consistency across video projects. • Contribut

Video Editor / Post Producer

Crehana

Oct 2015 - Mar 2016 (6 months)

I joined this Startup after they saw my work in animation. I can only say “Thank you” for allowing me to edit and post produce online courses, make Motion Graphics for B2B videos, create and animate GIFs and work on all types of audios. • Utilized Slack as the primary communication channel to streamline team collaboration and ensure efficient project execution. • Edited and post-produced online courses, creating engaging visual content. • Developed Motion Graphics for B2B videos, enhancing brand storytelling and client engagement. • Created and animated GIFs, optimizing social media content and digital marketing efforts. • Worked extensively with all types of audio, ensuring high-quality sound design and mixing for various video projects.

Video Editor / Post Producer

Haciendo Perú

Jun 2014 - Jan 2015 (8 months)

Thanks to this incredible company I was able to learn how to edit videos and direct voiceovers. More than a good job where I did what I love (Motion Graphics animation and postproduction), this place was really a great school for me because I learned to supervise and direct and record voiceovers. • Leveraged expertise in video editing, motion graphics animation, and postproduction to create compelling visual content. • Directed and supervised voiceover recording sessions, ensuring high-quality audio integration. • Utilized Final Cut Pro X extensively for video editing, streamlining the postproduction workflow and delivering polished final products. • Proficiently operated Adobe After Effects and Adobe Premiere Pro for advanced video manipul

Post Producer / Motion Graphics Artist

Factoria Media Estudio

Apr 2013 - Jun 2014 (1 year 3 months)

How can I forget this great place where I was able to greatly improve my animation and visual effects skills doing motion graphics and character animation for educational videos and films. The experience gained in this place helped me a lot to go far. * Expertly produced motion graphics and character animations for educational videos and films, significantly enhancing animation and visual effects proficiencies. * Managed the complete video production lifecycle, from initial concept through final delivery, ensuring high-quality output. * Developed engaging social media content and produced marketing videos to expand reach and engagement. * Utilized Adobe After Effects and Adobe Premiere Pro for advanced animation and editing tasks.

Freelance Motion Graphics Artist

Loco After

Aug 2012 - Current (13 years 11 months)

I’m in charge of managing my personal brand and creating high-impact videos for clients such as Wearebujo, SGS, Facele Perú, Glouphi, Scouts del Perú, etc. My job consists of creating scripts, storyboards, developing 2D animations, visual effects, editing, post-production of various videos, voiceover, editing, mixing audios and managing tasks with suppliers and customers. • Managed and edited multi-camera footage for a diverse range of clients, ensuring cohesive and professional final video productions.

Post Producer

Qualia Publicidad

Jan 2012 - Sep 2012 (9 months)

As a Post Producer, I launched my audiovisual career at a small company that recognized my animation potential. This role provided the foundational experience for my professional path, primarily focusing on creating 2D animations for advertising spots. • Utilized a broad range of Google Workspace applications on a daily basis to streamline workflows and manage project-related documentation, ensuring efficient collaboration and information accessibility.

Luis Renato Merino Mercado

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