Luis Mongua

Luis Mongua

About

Detail

Barcelona, Catalunya, Spain
Contact Luis regarding: 
work
Full-time jobs
Starting at EUR1.3k/month ~USD1.49k/month
Flexible work
Starting at EUR10/hour ~USD11.5/hour

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 25% verified
  • Andromeda Ventures
    Advertising & Digital Platform Specialist verified_user Verified experience
    Andromeda Ventures
    Apr 2023 - Current (3 years 3 months)
    I am in charge of creating communication flows and paid advertising campaigns, directing market segmentation to reach the target audience, optimizing results through analysis and strategy planning, establishing the most optimal budget for the activation of effective digital advertising campaigns for the acquisition and retention of leads. I configure the various digital platforms (Google Ads, Meta Business, ManyChat, Epom, CleverTap, among others) for the automation of responses in the various channels that brands have for contact with their followers and subscribers along their own digital platforms. On the other hand, I have been in charge of the creation and development of the personalities of +12 brands of the Andromeda group (Cerveza P
  • A
    Research and creative planning
    ARS PUBLICIDAD
    May 2021 - Apr 2023 (2 years)
    I developed brand communication strategies and coordinated research studies and market analysis. I worked directly in the strategic and creative development of 360 campaigns in ATL and BTL hand in hand with the creative team of designers and copywriters for Venezuelan and international brands such as: Flips, Salsas y Sazonadores McCormick, Paisa Miami, Grupo Mimesa, Ronco, Vatel, Diageo, Dividendo Voluntariado para la Comunidad, Cereales Maizoritos, Alimentos Munchy, Café del Sur, ONCE ONCE, Maizina Americana, Plumrose, Malta Regional, Cerveza Regional and Farmatodo. Additionally, I created the brand personalities and creative concepts for their advertising campaigns. Achievements: Creation of 360 campaigns launched on air for the brands Fa
  • Analiticom
    Market Intelligence Specialist
    Analiticom
    Jun 2019 - Apr 2021 (1 year 11 months)
    I developed management reports, social listening and analysis of internal and external data for market sector studies with the objective of understanding the strengths and weaknesses of clients: Valmy, Makro, Sperry, Keds, Makoto Sushi Panama, Brutitto Panama, Il Grillo, Netuno, Galletas Caledonia and Sascha Fitness. Conducted market research to understand emerging trends to capture opportunities that clients could take advantage of. Identified the different market segments we wanted to impact in order to develop more precise advertising campaigns. Managed complaints of damaging content for brands.
  • I
    Tutor and delegate
    International Labour Organization Model (MOIT)
    Jan 2013 - Jan 2016 (3 years 1 month)
Education verified_user 0% verified
  • Vilma Nuñez
    Course Convierte +
    Vilma Nuñez
    Jan 2023
  • F
    Fundamentals of Digital Marketing
    Jan 2022
  • E
    E-commerce
    Jan 2021
  • U
    Bachelor's Degree in
    Universidad Católica Andrés Bello (U.C.A.B)
    Sep 2013 - Jun 2018 (4 years 10 months)