Lady Ariana Arboleda Ibarra
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Designer, Administrative & Back Office Support
Departamento del Valle del Cauca, Colombia
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- EVirtual Assistant public Remote experienceElevate TeamsNov 2024 - Mar 2025 (5 months)- Managed administrative tasks efficiently, reducing processing time by 20%. - Developed and maintained internal documentation for various projects. - Created basic process documentation and checklists to ensure consistency in task execution. - Gained foundational knowledge in CRM (Customer Relationship Management) systems during initial training, which enhanced my ability to streamline communication and improve client interactions, even though it was not a primary focus of my role.
- GGraphic Designer & Administrative Assistant public Remote experienceNov 2023 - Jul 2024 (9 months)- Designed marketing materials for different brands, including social media graphics and branding assets. - Provided administrative support, handling document organization, email communication, and scheduling. - Utilized project management platforms similar to Monday to keep ongoing projects organized and ensure timely results. - Conducted data analysis to create reports, maintaining a proactive attitude to avoid bottlenecks and ensure deadlines were met effectively. Additionally, leveraged sales skills to promote freelance services, effectively acquiring clients and securing contracts for design projects.
- FMarketing and Social Media Process Analyst public Remote experienceFluency AcademyJun 2022 - Feb 2023 (9 months)- Developed and managed content calendars for multiple platforms, ensuring timely execution of marketing campaigns. - Created engaging content briefings, leading to a 15% increase in project completion rates. - Optimized workflows using ClickUp, Notion, and Runrun.it, improving team efficiency by 50%. - Collaborated with international teams to maintain brand consistency across marketing materials. - Utilized Microsoft Excel and Google Sheets to maintain up-to-date databases, tracking the various stages of content development. Additionally, employed Monday.com for effective project and task management, facilitating collaboration with other teams. - Acted as the communication bridge between social media, educators, and the creative team,
- PEspecialista de Diseño Gráfico public Remote experiencePeople Analytics EcuadorSep 2021 - Sep 2022 (1 year 1 month)- Aumento de la cantidad de followers, interacciones y participación en eventos, cumpliendo el objetivo de la transmisión de la disciplina de People Analytics para Latinoamérica. - Atracción de profesionales en el área de Recursos Humanos, logrando la difusión de People Analytics como una hard skill clave en Gestión Humana. - Apoyo y creación de contenido para redes sociales y plataformas - Estrategia de diseño de contenido digital - Co-creación e implementación de la estrategia de comunicación digital.
FreelanceAutónomoNov 2020 - Current (4 years 8 months)As a Freelance professional, I have successfully managed various projects, delivering high-quality results while meeting tight deadlines. My responsibilities included collaborating with clients to understand their needs and providing tailored solutions. Additionally, I utilized my content writing skills to create briefings for social media, ensuring that the messaging was clear and engaging, which helped enhance client visibility and engagement across platforms. I also leveraged tools from Google Workspace and Microsoft 365 to effectively organize my projects and ongoing tasks, ensuring streamlined communication and project management throughout the process. Furthermore, I maintained strong client relationships through attentive customer se- IMarketing & Communications AssistantIntiwawaJan 2020 - Oct 2020 (10 months)- Collaborated closely with the creative team to develop compelling marketing content and communication tools for effective promotional campaigns. - Managed the planning, creation, and revision of engaging social media content to drive audience engagement and brand awareness. - Ensured the accuracy and quality of social media copywriting through meticulous proofreading and translation. - Utilized Google Workspace and Microsoft 365 tools to effectively manage various content calendars, ensuring organized and timely delivery of marketing materials.
- IJunior DesignerIntegral de empaquesApr 2019 - Nov 2019 (8 months)- Designed and vectorized plates for prepress, ensuring quality and accuracy in every project. - Created cyrel designs for printing, with a strong focus on both functionality and aesthetics. - Designed internal certificates, contributing to the organization’s professional image. - Created internal communications materials, facilitating effective communication within the company. - Used Microsoft 365 to update databases, allowing me to identify which cyrels needed to be replaced, delivered, or reordered, thereby improving the efficiency of the design process.
- Estudiante Auxiliar departamento de DiseñoUniversidad Nacional de ColombiaDec 2018 - Mar 2019 (4 months)- Organized and classified documents, ensuring all files were easily accessible and properly ordered. - Scheduled and coordinated teachers' timetables on Excel, facilitating communication and collaboration among academic staff. - Reviewed technical drawings, ensuring all details were accurate and met required standards. - Used Adobe Illustrator, Photoshop, and InDesign to make adjustments to design department content, improving the visual quality of materials and supporting project presentations. - Additionally, I used Google Workspace and Microsoft 365 to update and manage various documents, and maintained an organized database using Microsoft Excel and Google Sheets, which improved information management efficiency. - Applied problem-solv
- Estudiante Auxiliar de oficina de ordenamiento y desarrolloUniversidad Nacional de ColombiaFeb 2018 - Dec 2018 (11 months)- Modificación de planos en AutoCAD - Actualización y creación de bases de datos - Organización documental - Inventario de espacios físicos
Education
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- EProgramming from Scratch public Remote experienceEgg academyApr 2023 - Jun 2023 (3 months)
- English for Work public Remote experienceBritish CouncilApr 2022 - Jul 2022 (4 months)
- Diplomado en Food Design, contextualización, diálogos y prácticas desde el territorio public Remote experienceUniversidad Nacional de ColombiaOct 2020 - Dec 2020 (3 months)El Food Design es definido como toda acción que mejore nuestra relación con los alimentos. Estas acciones se pueden referir tanto al diseño del producto o material comestible en sí como a su contexto, espacios, interfaces, experiencias, sistemas, procesos, prácticas y territorios involucrados con los alimentos.
- EDiplomado internacional de Envases, empaques y embalajes, Embalaje public Remote experienceEnvapackAug 2018 - Mar 2019 (8 months)Capacidad de aplicar los conocimientos obtenidos en la mejor gestión que incluye Desarrollo, Diseño, Compras, Producción, Planeación y Calidad, aplicados siempre a empaques, envases y embalajes, más vendedores para todo tipo de productos.
- Diseño IndustrialUniversidad Nacional de ColombiaJan 2013 - Mar 2019 (6 years 3 months)
Projects
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- IALeadership development experience Global volunteerIntiwawa, AIESECJan 2020 - Mar 2020 (3 months)Participated in the project "LEARN & LIVE," which encourages language learning in children, with a focus on the English language. The main objective of this initiative is to strengthen and promote the acquisition of a second language in a global environment, stimulating cultural diversity and fostering interaction among children and young people through dynamic learning experiences. This project also emphasizes the development of skills and knowledge to enhance personal and professional opportunities for participants. Additionally, effective time management was crucial, as I had only one day of in-person work each week, requiring me to coordinate my schedule and meet deadlines efficiently.