Kosisochukwu Mbanugo

Kosisochukwu Mbanugo

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The Marketing Alchemist | Turning Strategy into Gold |
Enugu, Nigeria

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Résumé


Jobs verified_user 29% verified
  • B
    Growth Marketer (Contract) verified_user Verified experience public Remote experience
    Baumann Energy
    Feb 2026 - May 2026 (4 months)
    - Built the company's complete digital presence from scratch: created and optimised all social media channels, configured Meta Business Manager, and architected a full paid ad account structure within the energy sector. - Grew brand reach from zero to 21,464+ views in 30 days through strategic content scheduling, audience targeting, and caption writing. - Restructured Meta ad account by consolidating audience segments mid-flight, reducing cost per lead by 88% and generating 371 qualified solar energy leads against a projected 60–90, exceeding the target by over 280%, using only 57% of the total monthly campaign budget. - Achieved a 6.16% CTR on residential content campaigns, nearly 4x the campaign average, using just 3% of the total campa
  • K
    Founder & Digital Marketing Strategist verified_user Verified experience
    KSD Digital
    Nov 2024 - Current (1 year 9 months)
    At KSD Digital, we don’t just market - we test, refine, and innovate. Our focus is on finding what actually works in digital marketing by experimenting with the best tools, AI automations, and data-driven strategies. Our goal is simple: experiment, optimize, and grow businesses using strategies that truly work.
  • D
    Marketing Specialist
    Dita Fx,
    Aug 2024 - Oct 2024 (3 months)
    • Conducted in-depth customer research and analysis, identifying audience pain points and aspirations to craft targeted marketing strategies. • Developed and executed a storytelling-driven ad campaign addressing common frustrations(e.g., unprofitable airdrops), leading to increased audience engagement. • Generated over 250 leads within a month for the forex bootcamp and live signal class. • We designed and launched a risk-free, one-week live signal challenge to build trust and encourage audience participation without upfront costs. • Highlighted forex trading opportunities through persuasive content, showcasing expert testimonials and demonstrating the potential for small investments to yield meaningful gains. • Established
  • E
    Content Creation and Digital Marketing Extern
    Extern,
    Jul 2024 - Aug 2024 (2 months)
    • Utilized SEO tools (e.g., SEMrush, Moz) to identify high-performing keywords and increase website visibility. • Authored three SEO-optimized blog posts, boosting organic traffic by employing storytelling techniques that created engaging introductions, valuable takeaways, and a smooth content flow tailored to audience needs. • Categorized keywords by search intent, improving site navigation and search rankings while crafting blog content that tells a clear, informative story, guiding readers from problem to solution through structured, compelling narratives. A dditionally, utilized typography skills through tools like Canva to experiment with font styles, spacing, and color contrast, enhancing content visibility and overall reader enga
  • G
    Digital Marketing Specialist and Consultant public Remote experience
    Goldenway Educational Services,
    Mar 2024 - Apr 2026 (2 years 2 months)
    - Owned end-to-end digital marketing as the dedicated marketing team: strategy, content creation, SEO, paid campaigns, and brand identity. - Led full visual identity overhaul - logo, brand guide, content system, increasing brand recognition by 30%. - Executed comprehensive SEO audit and on-page optimisation using SEMrush, improving user experience metrics by 35% and driving organic traffic growth. - Produced consistent content across Facebook and Instagram, including graphics, captions, and campaign creatives, growing brand awareness among target student demographics. - Ran cold outreach campaigns targeting prospective students and partner institutions, supporting lead generation for study abroad programmes. - Advised clients on market
  • M
    Engineering Intern
    Mainland Oil and Gas Ltd,
    Jun 2023 - Sep 2023 (4 months)
    • Assisted in troubleshooting and maintaining critical equipment, reducing downtime by 15%. • Conducted data collection and analysis, ensuring adherence to health, safety, and environmental standards. • Prepared detailed reports and collaborated with teams to support project execution.
  • P
    Marketing Specialist
    Preneur Tribe,
    Aug 2022 - Oct 2024 (2 years 3 months)
    • Developed and implemented marketing strategies, boosting campaign performance by 20%. • Collaborated with cross-functional teams to develop and refine the company's brand identity. • Conducted in-person marketing events, generating over 500 leads in 2 months. • Leveraged web design skills to create landing pages, sales funnels, and optimize the company website using no-code tools like WordPress and Canva, ensuring a seamless user experience that drives conversions. • Employed prompt engineering techniques to utilize AI tools for crafting high-quality marketing copy, ad creatives, email sequences, and content ideas, enhancing the effectiveness and engagement of campaigns. • Focused on data-driven content optimization by refining
Education verified_user 0% verified
  • University of Nigeria
    BEng
    University of Nigeria
    Sep 2018 - Jun 2023 (4 years 10 months)
Projects (professional or personal) verified_user 0% verified
  • K
    Website Development
    KSD Digital
    Dec 2024 - Jan 2025 (2 months)
    Designed and built a responsive portfolio website using HTML, CSS, and JavaScript, showcasing dynamic content and seamless navigation. At KSD Digital, I recognized that website development extends beyond traditional coding; it involves creating efficient, scalable, and automated digital experiences. I utilized no-code development platforms such as Webflow, WordPress, and Bubble to craft functional and visually appealing websites that overcome traditional coding barriers. Additionally, I integrated automation features, including AI-powered chatbots, automated lead capture forms, and email workflows, to enhance user interactions and streamline marketing efforts. By employing data-driven tools and AI integrations, I ensured that the websites I
  • S
    SEO Optimization Project
    Nov 2024 - Dec 2024 (2 months)
    Conducted keyword research using tools like SEMrush and Moz, significantly increasing website traffic. Optimized on-page and technical SEO elements, improving website speed and enhancing user experience. Additionally, enhanced website visibility by integrating SEO strategies with strong typographic design principles, which boosted user readability and engagement, ultimately contributing to a more effective online presence.
  • C
    Content Creation for Brands
    Jul 2024 - Sep 2024 (3 months)
    Designed visually appealing infographics and promotional videos using Canva, Photoshop, and CapCut. Additionally, utilized prompt engineering techniques to enhance content creation efficiency, enabling the generation of high-quality, engaging, and optimized text. This approach streamlined idea generation, automated repetitive writing tasks, and allowed for the personalization of content tailored to diverse audiences, ultimately enriching the overall content strategy for brands.
  • W
    Website Redesign Project
    Mar 2024 - May 2024 (3 months)
    Collaborated with a team to redesign a client's website, improving navigation and user interface.
  • G
    Goldenway Educational Services Brand Development
    Mar 2024 - Dec 2024 (10 months)
    Spearheaded a cohesive rebranding initiative, including logo design and content strategy, resulting in a 30% increase in brand recognition.