Kosha Soni

Product Designer

Various Companies

Oct 2024 - Current (1 year 9 months)

AI-driven HealthTech & Wellness Applications, Brand and Marketing Design • Leading end-to-end UX design for METY's Longevity Platform, an AI-assisted motion analysis and wellness app that helps older adults maintain mobility and cognitive health through intuitive, data-driven experiences. • Designing the user experience architecture for METY's Education App, defining information hierarchy, task flows, and interactive prototypes that make complex learning content more engaging and accessible. • Conducting user research, usability testing, and heuristic evaluations to inform interaction design, feature prioritization, and design system scalability across both METY products. • Developing responsive design systems and component libraries to

Product Designer

Dell Technologies

Oct 2022 - Oct 2024 (2 years 1 month)

AI Global Business Intelligence Sales • Led the end-to-end UX strategy across multiple 0→1 enterprise sales products, owning discovery, research, prototyping, and validation to shape high-impact experiences from the ground up. Partnered with stakeholders and cross-functional teams to influence product direction, drive adoption, and align solutions with both user needs and business goals. • Created and maintained a scalable Figma design system that standardized UX guidelines, UI components, and accessibility standards across teams, enhancing collaboration with the engineering team to significantly improve interface consistency and delivery speed across the product suite. • Designed high-impact sales enablement and planning tools that unlo

UX Designer Consultant

Kavi Global

Jun 2021 - Oct 2022 (1 year 5 months)

Enterprise, B2B, AI-Powered Operations and Data-Driven Platforms • Led UX design for an AI-powered Intelligent Digital Scheduler at a major American rail company, simplifying complex workflows, reducing training friction, and improving scalability, ultimately enabling $100M+ in annual operational gains through intuitive, data-driven interface design. • Developed data-driven UX solutions in Figma, aligned with key business KPIs by partnering with stakeholders, data scientists, and engineers to translate complex requirements into end-to-end user-centered designs that improved efficiency and resource optimization. • Led the redesign of the company's marketing website with Adobe XD, creating a responsive, CMS-driven UI that improved user eng

I

UX Designer

Instaparty

Jun 2020 - Jun 2021 (1 year 1 month)

Startup B2B/B2C Mobile Application Event Planning Marketplace • Led end-to-end UX for a dual-sided mobile marketplace, designing inclusive, mobile-first experiences that streamlined vendor discovery, service selection, and payments, grounded in accessibility standards and usability best practices. • Built a modular design system from the ground up, ensuring internal UI consistency, brand alignment, and significantly accelerating design-to-dev handoff across a globally distributed team. • Ran iterative usability testing and onboarding research, improving flow clarity, vendor engagement, and app retention, while ensuring compliance with accessibility and interaction guidelines for broader usability.

F

UX Designer

Fireside Tech Solutions

Jan 2020 - Jun 2020 (6 months)

B2C Websites/Digital Solutions for Small Businesses & Emerging Startups • Led UX strategy and execution for multiple small business clients, delivering scalable, accessible web solutions from concept to launch, tailored to varied industry needs and user behaviors. • Drove end-to-end research and usability efforts, conducting stakeholder workshops, user interviews, and heuristic evaluations to uncover pain points, align with business goals, and inform iterative prototyping. • Partnered with developers to ensure pixel-accurate implementation, maintaining design consistency and optimizing product usability, engagement, and customer satisfaction across platforms.

UX Designer (Intern)

Walmart

Jun 2019 - Aug 2019 (3 months)

Enterprise, B2B, SaaS, Reporting Tools & Data Visualization Platforms • Designed enterprise reporting interfaces to improve data visualization and decision-making workflows, using Sketch, InVision, and Zeplin to create wireframes and high-fidelity prototypes. • Simplified complex data flows into intuitive screen layouts and navigational patterns, improving usability and accessibility across key reporting tasks. • Collaborated in agile sprints with senior designers, PMs, and engineers, contributing to ideation, usability testing, and refinement cycles that elevated task efficiency and product clarity. Marketing • Designed and developed a web-based Rewards & Recognition platform, delivering a cohesive, user-friendly internal tool with con

Digital Designer

VistaPrint

Apr 2017 - Aug 2018 (1 year 5 months)

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