Karim Debbar

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Head of Africa Operations - External Consultant

TERN Group

Mar 2025 - Current (1 year 4 months)

• Global Partnership & Operations Management: overseeing operations +50 agencies across Africa • Strategic Performance Analytics & Market Expansion: Analyze sourcing pipeline performance and partner effectiveness analysis Defined and set up expansion playbook to ensure efficient sourcing

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Passion

Gap Year

Jan 2024 - Feb 2025 (1 year 2 months)

• Deep-dive into no-code and low-code development tools, exploring technologies to accelerate product development and operational efficiency. • Experiment with automation tools, AI-driven workflows, and digital product building.

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VP - Business Operations (Special Digital Ventures) - Chairwoman Office

AKSAL Group (Morocco)

Sep 2022 - Dec 2023 (1 year 4 months)

• Developing strategic plans for digital projects: ◦ Owning the product & Tech roadmaps ◦ Owning the business model and business plan with a clear path to profitability ◦ Defining the operational playbooks (Logistics; Customer Care, Commercial; Finance Ops) ◦ Mapping of the financial flows ◦ Overseeing the legal framework with 3rd parties (Legal Counsel) • Defining and rolling out company wide policies (audit & control policies; HR policies; budgeting)

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Strategy Consultant (Transitioning to Chief Strategy Officer)

HAAT Delivery

Feb 2022 - Aug 2022 (7 months)

• Strategy Operations & Investor Relations: ◦ Collaborated closely with the founding team to prepare for Series A funding, focusing on crafting a compelling pitch, standardizing P&L frameworks, and defining the product roadmap. ◦ Conducted product testing and market validation to refine the company's value proposition and align it with investor expectations. ◦ Drafted detailed business plans and pitch presentations tailored for venture capital engagement, ensuring clear articulation of growth opportunities and scalability potential. ◦ Provided strategic guidance on revenue operations, including optimizing Customer Acquisition Costs (CAC), Courier Costs, and Average Commission to achieve sustainable growth and profitability. ◦ Des

Head of North Africa

Taptap Send

Dec 2020 - Oct 2021 (11 months)

Taptap Send is fintech • Leading the expansion for North Africa (Morocco, Tunisia, Egypt, Senegal): ◦ Owned country expansion playbook ◦ Oversaw legal and regulations with central banks and financial institutions ◦ Researched and defined financial product on recipient countries ◦ Owned business development and commercial negotiations with key partners per corridor Sidekick: (Special projects: Operations - Customer Operations) ◦ Setting up a centralized customer service hub in Morocco

Director - Customer Success

Clipboard Health

Nov 2020 - Jan 2021 (3 months)

Clipboard Health is an online marketplace that connects healthcare facilities and professionals, providing access to on-demand talent and shifts. • Leading the expansion in Metropolitan areas (Austin, Texas & Seattle; Washington): ◦ Defined Customer Success teams and structure ◦ Defined Customer Success playbooks - partner onboarding process and support ◦ Improved marketplace health by 82% MoM

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General Manager

GLOVO (Morocco)

Mar 2018 - Nov 2020 (2 years 9 months)

• Employee n°1 - Defined & oversaw the launch strategy • Hired and managed a team of 60+ FTE; generating >$1.5ML monthly revenues, with the help of +1000 active store-partners & +2500 active couriers 1 year after launch and gain 75% MS% vs. Jumia Food • Defined Company strategy and OKRs (quarterly, monthly and WBRs) & Owned P&L, business plans

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Head of Operations

UBER (Morocco)

Dec 2016 - Feb 2018 (1 year 3 months)

• Owned marketplace health and driver Operations: fleet acquisition, engagement & retention • Conducted thorough Price Cut of -21%; +43% Growth while managing budget for incentives • Defined E2E driver safety policy in Morocco (impoundments, regulatory enforcement…)

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Public Policy Associate (MENA) - Countering Violent Extremism

GOOGLE Inc. (Morocco;

Jan 2016 - Nov 2016 (11 months)

• Developed an end-to-end evaluation framework & Benefit/Effort Evaluation Matrix; KPI & impact analysis • Drafted policy brief with clear building blocks to counter violent extremism

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Junior Associate – Accenture Strategy

ACCENTURE Strategy & Management Consulting (Morocco)

Jun 2013 - Aug 2014 (1 year 3 months)

Change Management Project – Leader in the Mining & Energy sector • Conducted GAP & Impact analysis, benchmarking for success & tracking KPIs • Defined a detailed implementation & support plan

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