Justin Lance Marcel S. Lavadia SEO Copywriter & Content Producer

Copywriter

Prometheus

Oct 2023 - Mar 2024 (6 months)

adept at crafting clear, error-free content tailored to diverse client needs. Proficient in researching and comprehending client objectives, brand voice, and target demographics. Skilled at interpreting creative direction and technical details to conceptualize compelling copy. Actively engage in client meetings and company briefings to ensure alignment with project objectives.

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Content Producer

Akolade-Public Spectrum

Sep 2023 - Jan 2026 (2 years 5 months)

Direct comprehensive digital strategy by creating, managing, and coordinating content across all company channels, including trade and consumer-facing websites, social media platforms, and stakeholder communications. Source, write, and edit original material through sector research, interviews, and commissioned opinion pieces while monitoring engagement metrics and ensuring copyright compliance. Maintain journalistic integrity and brand consistency across all outputs, from press releases to platform-specific social content.

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SEO Web Content Writer

Best Marketing Agency

May 2023 - Oct 2023 (6 months)

Responsible for generating research-based content on industry-related topics as per client requests or SEO keywords. This involves gathering information from online sources, conducting interviews, and studying relevant materials. The content produced aims to effectively market and promote the client's products and services. Employ Content Management Systems such as WordPress, task management solutions like Asana, and copywriting tools like Jasper.ai to create meticulously organized drafts.

Web Content Writer

FunEmpire

Apr 2022 - May 2023 (1 year 2 months)

Writes research industry-related topics requested by clients or by the SEO keywords (combine online sources, interviews and studies) and produces marketing content that effectively promotes our customers' goods and services. Utilizes Content Management Systems (i.e., WordPress) and copywriting tool (i.e., Jasper.ai) to prepare well-structured drafts.

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Content Moderator

Conectys Global BPO Solutions

Jan 2020 - Apr 2022 (2 years 4 months)

As a Content Moderator, I was responsible for validating the compliance of all submitted content—including reviews, images, and videos—with established working procedures and manuals. My role involved approving only the content that met these standards for publication, ensuring a high-quality user experience. Additionally, my skills in content writing, while not directly relevant to moderation, enhanced my ability to proofread and edit submissions effectively. This experience in crafting original content provided me with a deeper understanding of quality standards, allowing me to identify and uphold the integrity of the content being published.

Content Writer

freelance

Jan 2018 - May 2022 (4 years 5 months)

Produced relevant content for websites, blogs, articles, white papers, product descriptions, and social media platforms. Created content that is specifically crafted to capture the attention of a particular target audience.

Content Editor

Reed Elsevier Philippines

Jan 2018 - Jan 2020 (2 years 1 month)

Proofread legal publications and News trackers and upload them online. Checked the accuracy of the new original manuscript and update them. Checked for grammar, kerning, abbreviations, punctuations, and footnote errors. Processed and sent Words & Phrases documents. Ensure legislation and cases are cited according to their designated levels.

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Physical Therapist

QUALIMED HOSPITAL

Feb 2016 - Dec 2017 (1 year 11 months)

Provided physical therapy services for a diverse range of PT facilities at Qualimed Hospital. Assessed patients' rehabilitative needs, jointly developed patient plan of care and treatment goals and conducted physician-prescribed PT programs for medically complex patients (children through geriatric).

Justin Lance Marcel S. Lavadia

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