Juan Nicolas Cortes
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Ecommerce Expert
Bogotá, Bogota, Colombia
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Freelance - Digital Services public Remote experienceIndependiente / FreelanceJan 2023 - Dec 2024 (2 years)I decided to provide digital services to Colombian people and small companies in need of digitalization. During this process, I managed five clients with diverse requirements, including Shopify store creation and content strategy implementation. Additionally, I addressed software development needs for some clients, ensuring that the new stores designed on Shopify were fully functional and tailored to their specific business goals. Furthermore, I managed paid media strategies and campaigns, utilizing platforms such as Facebook Ads, TikTok Ads, and Google Ads. This involved optimizing account performance based on key performance indicators (KPIs) such as Return on Ad Spend (ROAS), Click-Through Rate (CTR), and Pay-Per-Click (PPC), which enhan- GGeneral manager mask faceDec 2020 - Feb 2023 (2 years 3 months)As General Manager at Mask Face, I was responsible for overseeing the overall operations and strategic direction of the company. This included managing all projects, ensuring that each initiative aligned with our business goals and met deadlines. I led marketing campaigns aimed at increasing brand visibility and driving sales, which required the design of digital materials for effective advertising. Additionally, I coordinated B2B sales efforts, leveraging project management skills to streamline processes and enhance team collaboration, ultimately contributing to the company's growth and success. I also managed trading activities by overseeing transactions and provider relationships, ensuring smooth operations. My data literacy was essentia
- Commercial agent TPInstacartNov 2019 - Jan 2020 (3 months)- In charge of answering customer service calls for a shopping app in the US called Instacart, providing effective solutions to customers. - Gained valuable insights into customer service and the importance of fulfilling company commitments to enhance customer satisfaction. Additionally, utilized Microsoft Word for report generation, ensuring clear documentation of customer interactions and service outcomes, which contributed to improved operational efficiency.
Education
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- GContent Creation public Remote experienceGuillermo ColladoOct 2024 - Dec 2024 (3 months)In this program, I learned about the content strategy for social media. From understanding the social media algorithm functionality to the complete design of a digital strategy for social media. The learnings of this program are being used and validated with results in my projects
- MEscala 100K MasterMind public Remote experienceMARCA PERSONAL IVAN CAICEDOMar 2023 - Aug 2023 (6 months)This was a complete program to learn how to make dropshipping in Latam, starting for creating an online store in shopify, creating a business manager in meta to run ads and to identify possible winning products with spy tools and the meta ads library. From this program I learned all the information needed to start a new project as dropshipping supply warehouse in Colombia called Importaciones SKY
- Degree in economicsPontificia Universidad JaverianaJan 2019 - Sep 2023 (4 years 9 months)
Projects (professional or personal)
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- TTienda FlikTienda FlikJan 2025 - Current (1 year 8 months)As a dropshipping premium provider, I decided to start a new project to create an online store and App for iOS and Android to sell my products to the final customer. The project has been evolving really well, allowing me to challenge and acquire knowledge about app design. The app is already live on Android for Colombia, and the online store is already receiving orders. Additionally, I designed the complete online store using Shopify, developed the app with a no-code builder, and managed the entire project from inception to its successful launch on Google Play. This experience not only showcases my skills in design, project management, and software development within the ecommerce landscape but also highlights the importance of digital mark
- IImportaciones SKYImportaciones Sky:Nov 2023 - Current (2 years 10 months)I started a company to become a dropshipping supply warehouse in Colombia. During this process, I was able to learn and implement a complete supply chain, from the management of product providers to the fulfillment layout warehouse design, to bring to the market an advanced service. This process also involved the use of Latam dropshipping platforms and logistics agreements with transport companies in Colombia. This project has fulfilled more than 120,000 orders for dropshippers. Additionally, my role required a solid understanding of design principles to optimize warehouse layout and product presentation, as well as proficiency in Shopify and digital marketing strategies to effectively position our products in the dropshipping market. Furth
- MMotall colombiaMotall ColombiaMay 2022 - Jun 2024 (2 years 2 months)This was my first ecommerce project where I was the person in charge of creating the online store in Shopify, designing the store content, and producing images and videos to run paid ads. In this experience, I learned a lot about ecommerce and the Dropshipping model in Latam. Additionally, I utilized software development skills to enhance the functionality of the online store, ensuring a seamless user experience and optimizing the overall performance of the ecommerce platform. I also managed product providers and handled financial transactions, which deepened my understanding of trading activities and finance. Furthermore, I ran ads using TikTok Ads Manager, expanding my expertise in digital advertising strategies. I also employed Google An