Juan Guillermo Hurtado Jefe de Operaciones

Inside Sales

IDICOL

Jul 2024 - Current (1 year 10 months)

• Manage 8 client accounts across 5 LATAM countries and relationships with suppliers in the U.S., Europe, and China. Conduct procurement, negotiation, and purchasing with suppliers to meet clients' needs. Execute B2B sales with clients, ensuring full compliance with negotiated agreements and strengthening client relationships. Design prospecting and follow-up strategies to understand client interests, expand contacts within purchasing teams, and increase end-user engagement. Implement negotiation strategies leveraging margin, lead times, and delivery terms to close commercial proposals.

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Inside Sales

Industrial Distributors International Co. - IDICO

Jul 2024 - Current (1 year 10 months)

Inside sales

Idico

Jul 2024 - Current (1 year 10 months)

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Head of Electric Mobility and Motocarros Sales

Dismerca SAS,

Jun 2023 - Dec 2023 (7 months)

• Lead a regional sales team (20 people) to meet sales and inventory turnover targets for electric vehicles and motocarros. Develop commercial strategies for attracting new B2C clients, BTL activations at retail locations to increase in-store traffic, and lead generation via digital channels. Drive B2B sales, strengthening relationships within the business sector, and generating incremental sales across different business units (Vehicles, Parts, After-sales). Ensure inventory quality (110 vehicles) by coordinating with parts and after sales teams and conducting regular follow-ups to maintain high vehicle availability for sale.

Jefe Movilidad Eléctrica

Dismerca

Jun 2023 - Dec 2023 (7 months)

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Jefe comercial

Dismerca Auteco

Jun 2023 - Dec 2023 (7 months)

Liderar el equipo comercial del regional sur (20 personas) con el objetivo de asegurar el cumplimiento de las metas de ventas y rotación de inventario de vehículos eléctricos y motocarros. Diseñar estrategias comerciales para atracción de nuevos clientes B2C, activaciones BTL en puntos de venta para el aumento de flujo de clientes en sala de ventas y generación de leads en los canales digitales.

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Commercial and Operations Leader

Curbo Technologies,

Jan 2022 - Nov 2022 (11 months)

• Lead a commercial and operations team (17 people) to meet sales, inventory turnover, and vehicle movement targets in Cali. Design and implement strategies for attracting new customers, closing B2B sales, and ensuring the achievement of commercial KPIs. Define processes for vehicle legalization, necessary technical and mechanical adjustments, and logistics for product delivery from sales to clients. Manage B2B sales (20 deals per month on average) to strengthen relationships with automotive dealers and industry stakeholders.

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Commercial and Operations Lead

Curbo Technologies

Jan 2022 - Nov 2022 (11 months)

Functions: - Lead the curbo´s commercial and operations teams, guaranteeing the achievement of sales goals, products rotation and inventory movement in Cali. - Design and perform commercial strategies to attract new customers, close sales and B2B customer loyalty, also ensure compliance with commercial indicators according to planning. - Define the legalization process of each vehicle, required mechanical repairs and exhibition and enlistment logistics for the satisfactory delivery of product to our customers. - Run the B2B sales channel (20 closed business monthly average), seeking to strengthen the curbo´s relationship and positioning with automotive industry dealers and stakeholders. Achievements: - I improved the vehicles buy and sale

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Lider de Operaciones y Comercial

CURBO SAS

Jan 2022 - Nov 2022 (11 months)

Liderar el equipo de operaciones de la empresa (17) garantizando el cumplimiento de metas en ventas, rotación y movimiento de inventarios en la ciudad de Cali. Diseñar e implementar estrategias comerciales para la atracción de nuevos clientes, cierre de ventas y fidelización de clientes B2B. Definir procesos para la legalización de cada vehículo, adecuaciones mecánicas requeridas y la logística de exhibición y alistamiento para la entrega satisfactoria de producto por parte de ventas al cliente.

Category Leader

chiper

Oct 2021 - Jan 2022 (4 months)

• Develop cross-selling and upselling strategies to increase sales, particularly in mass consumption and health categories. Form strategic B2B partnerships with clients and suppliers to include their products in Chiper's E-commerce Marketplace, expanding the product portfolio. Manage B2B customer relationships to ensure brand positioning and sales growth across market niches and E-commerce channels. Close B2B agreements that improve margins and investment in discounts and visibility to drive daily sales. Manage inventory within categories to ensure product availability and sales potential.

Category Lead - Category Sales Lead

chiper

Oct 2021 - Jan 2022 (4 months)

Functions: - Design crosselling and upselling commercial strategies looking to increase sales, especially in healthcare and babies categories. - Generate alliances with B2B customers and suppliers to include their products in the Chiper´s E-Commerce marketplace making the portfolio bigger. - Build B2B customer loyalty, through effective communications strategies and sales growth, in addition to brand positioning in the market niches and E-commerce. - Close B2B deals to bring bigger margin and investment in discounts and visibility necessary to boost the daily sale. - Manage the inventory within the categories lining up with the commercial activities, allowing always availability of product. Achievements: - I increased categories (Healthcar

Category Lead

chiper

Oct 2021 - Jan 2022 (4 months)

Generar alianzas con cliente B2B y proveedores para incluir sus productos en el Marketplace E-commerce de Chiper, ampliando el portafolio. Fidelizar a los clientes B2B, mediante estrategias de comunicación efectiva y crecimiento en las ventas, además del posicionamiento de las marcas en los nichos de mercado y los E-commerce. Cerrar acuerdos B2B que traigan un mejor margen e inversión en descuentos y visibilidad indispensables para impulsar la venta diaria.

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Promotion Coordinator - Key Account Manager (KAM)

Universidad ICESI,

May 2018 - Oct 2021 (3 years 6 months)

• Negotiate B2B agreements to ensure the placement of all undergraduate students in internships each semester across 5 faculties and 32 academic programs. Organize and execute employability events, integrating technology and marketing departments to facilitate student interaction with organizations and increase internship placement opportunities. Establish new B2B agreements each semester and maintain existing partnerships with national and international companies.

Promotion Coordinator - Key Account Manager - KAM

ICESI University

May 2018 - Oct 2021 (3 years 6 months)

Functions: Close B2B commercial partnerships to guarantee the biannual intern hiring of all students of 5 faculties and 32 academics programs. Organize and run all the University employability events, integrating other support areas such as technology and marketing, for the students to interact with organizations and increase their possibilities to get intern positions. Enter into new B2B agreements biannual and maintain current agreements with national and multinational companies. Achievements: I closed over 50 new B2B alliances with national and international companies for the biannual hiring of more than 500 students in their intern program, reaching 100% coverage of the student population. I closed more than 600 B2B customers in the em

Coordinador de Promocion KAM

Universidad Icesi

May 2018 - Oct 2021 (3 years 6 months)

Realizar acuerdos comerciales B2B para garantizar la colocación semestral de todos los estudiantes de los 32 programas académicos que salían a prácticas profesionales de pregrado. Organizar y ejecutar la totalidad de los eventos de empleabilidad de la Universidad para que los estudiantes interactuaran con las organizaciones e incrementar las probabilidades de consecución de sus prácticas. Concertar nuevos convenios B2B y mantener los existentes con empresas nacionales y multinacionales.

Account Executive - Sales

Banco Finandina

Mar 2017 - May 2018 (1 year 3 months)

Responsible for designing commercial strategies within the 4 dealerships in the assigned area (northern area of Cali) and 4 different brands, in order to achieve compliance with the monthly budget, both in placement and in cross-selling, guaranteeing the provision of a good service during the loan application process and post-sale advice to clients whose businesses have been successfully closed. Likewise, responsible for the relationship, negotiation and updating of the team of 47 commercial advisers.

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Ejecutivo de cuenta

BANCOFINANDINA

Mar 2017 - Apr 2018 (1 year 2 months)

Diseñar estrategias comerciales de posicionamiento y relacionamiento dentro de los concesionarios de la zona asignada para las marcas Kia, Hyundai, Renault y Suzuki, con el fin de lograr el cumplimiento del presupuesto mensual. Implementar estrategias de relacionamiento B2B y B2C, con el objetivo de posicionar la marca del banco en cada concesionarios.Realizar seguimiento a los prospectos generados en cada concesionario o evento, con el objetivo de tener un mayor porcentaje de cierre de negocios

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Asistente de Mercadeo

Asficrédito SAS

Sep 2014 - Apr 2016 (1 year 8 months)

Realizar el seguimiento del equipo y análisis de la información del área comercial en 12 ciudades a nivel nacional, a través de los indicadores de colocación y mora, desembolsos, cartera vigente y evaluación del desempeño organizacional, con el fin de identificar oportunidades para el negocio y facilitar la toma de decisiones. Distribuir el material promocional mensual a todas las ciudades del país y liquidar las bonificaciones alcanzadas por el equipo comercial.

Marketing Assistant

Credivalores

Aug 2014 - Apr 2016 (1 year 9 months)

Responsible for monitoring the team and analyzing the commercial area’s information for 12 cities nationwide, through the indicators of placement and default, disbursements, current portfolio and evaluation of organizational performance, in order to identify opportunities for the business, facilitating decision-making. Likewise, receiving and distributing the monthly promotional material to all the cities in the country and settling the bonuses achieved by the commercial team. Responsible for providing support in the transition of the Shivam Infoways information system for the generation of reports for salary payment.

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Comercial

Promaderas Andrade LTDA

Jan 2014 - Sep 2014 (9 months)

Responsible for managing sales processes and commercial offers to Inval’s corporate account, attending all the construction projects of approximately 200 quarterly apartments. Likewise, responsible for coordinating the logistics for suppliers, transportation of the finished product and installation in each of the assigned projects, as well as monitoring the work team to ensure compliance with delivery times. In charge of 4 direct collaborators.

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Director Comercial y de Proyectos Carpintería Arqu

Promaderas Andrade LTDA

Jan 2014 - Sep 2014 (9 months)

Encargado de todos los proyectos de Carpintería Arquitectónica. Velar por la calidad en la producción, tiempos de entrega de los proyectos, realizar asesoría pre y post venta de nuestros productos, cotizar proyectos y captar nuevos clientes.

Estudiande en practica

Bancolombia

Nov 2012 - May 2013 (7 months)

Estudiante en practica

Bancolombia

Sep 2012 - May 2013 (9 months)

Llevar el seguimiento del equipo comercial en cuanto al cumplimiento de metas y del plan de gestión comercial propuesto por la compañía. Encargado de llevar el seguimiento de la penetración de los diferentes productos y la participación de mercado en las diferentes ciudades que conforman la Región Sur.

Juan Guillermo Hurtado

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