Joseph Santora

Strategic Sales Leadership / Performance Management / Contract Review/ Negotiation / Business Planning / Solution Design / Go-To-Market (GTM) Strategy / Executive Relationship Building / Service Expansion / Team Building / Technology Enabled Service / Direct Sourcing / Digital Recruitment • Joe has 23 years of experience in the Tech Staffing and Services sector with progressive career promotions. • He currently leads the National Sales and Account Management teams for Reflik. • Joe works closely with the CEO to ensure Reflik is strategically aligned to drive revenue growth and market share across the US. • Throughout his career, Joe has successfully built teams and launched new markets. • He was personally responsible for managing P&L’s ranging from start up to over $110M. • Prior to joining Reflik, he most recently led the Pennsylvania, New Jersey, Delaware Region ($70MM P&L) which encompassed a 23 person sales team including 9 direct reports. He also indirectly led the delivery teams supporting his region. • 2022 Regional Revenue breakdown: Staffing ($55M), Professional Services/SOW ($15M) and Direct Hire ($1M). This is +10% YOY and +25% over 2019 (pre-pandemic) • High touch interaction with client executive leadership and key stakeholders to understand their business, challenges and workforce planning. • Joe has been directly involved in the creation of the talent delivery strategies in support of his client’s hiring plans resulting in more than 400 hires in 2022. • Hands-on experience breaking and expanding large enterprise accounts growing each from zero to over $10MM in revenue before they were transitioned to Strategic Accounts. • Responsible for building the sales teams and strategy to deliver on client expectations. • Joe had overall sales leadership and P&L responsibility for the Maryland, Virginia and Washington DC Markets for 3 years (2017 – 2020) with +$100M Revenue. • Joe has been both a regional leader and a market-focused leader and has always been is very hands-on in hiring and development of staff.