Jonathan Summey

Jonathan Summey

About

Detail

Experienced Marketing Leader Driving Revenue via Customer-Led Organic Growth, Inbound Marketing, ABM, CRO & Sales Enablement
Boston, Massachusetts, United States

Contact Jonathan regarding: 
work
Full-time jobs
Starting at USD265K/month
Flexible work
Starting at USD150/hour

Timeline


work
Job
school
Education

Résumé


Jobs verified_user 0% verified
  • ComplyAdvantage
    Vice President, Global Digital Marketing & Operations
    ComplyAdvantage
    Jan 2022 - Current (3 years 7 months)
    Managing a best-in-class SaaS digital marketing team comprising of paid advertising (paid search, paid social, ABM), revenue operations, SEO and content marketing, website/CRO, customer marketing/retention, scaling ComplyAdvantage beyond revenue and growth targets. Executed and developed new marketing operations function for the company, implementing new marketing automation to support new PLG acquisition and attribution model. Alongside this initiative, executed new inbound marketing programs supporting the full customer lifecycle. Implemented new SaaS SEO program ensuring our content and SEO efforts were aligned to our growth goals, resulting in 40% YoY growth and 60% increase in organic-sourced sales-qualified leads. Executed new CRO (c
  • Labster
    Executive Advisor - GTM, Growth & Strategy
    Labster
    Sep 2021 - Mar 2024 (2 years 7 months)
    Working with the executive team to accelerate growth, set up the organization for success, impact change, and create a company that stands the test of time.
  • Dynatrace
    Senior Director, Global Digital Marketing
    Dynatrace
    Jan 2019 - Jan 2022 (3 years 1 month)
    A a member of Dynatrace's Global Marketing Leadership team, responsible for the company's corporate digital marketing center of excellence and digital acquisition programs. Responsible for the delivery of digital marketing strategies, programs and capabilities that accelerate the customer buying journey across paid, owned, and earned digital media channels, and for supporting regional marketing teams in the Americas, EMEA, and Asia Pacific. Includes the management of digital content journeys and search engine optimization for Dynatrace.com across 36 country sites; demand generation programs across Social, Web, Display, and Paid Search; Social Media and Communities program development; Free Trial marketing programs; Digital Production and Op
  • E
    Executive Advisor & Consultant at Cowboy
    Jan 2018 - Jan 2022 (4 years 1 month)
    Worked with the executive team to accelerate growth, set up the organization for success, impact change, and create a company that stands the test of time.
  • Superpedestrian
    Vice President, Digital Marketing & Ecommerce
    Superpedestrian
    Nov 2017 - Jan 2019 (1 year 3 months)
    Responsible for full lifecycle digital acquisition. Redesign of consumer website and re-platforming of our marketing automation platform to better enable customer acquisition and ecommerce marketing. Within one quarter, drove 35% increase in revenue and 150% in crease in potential revenue from new prospects. In that same time frame, launched a new blog and grew lead acquisition by over 8K.
  • Vidyard
    Head of Digital Marketing | Executive Advisor - GTM, Growth & Strategy
    Vidyard
    Mar 2017 - Nov 2017 (9 months)
  • I
    Vice President, Digital Marketing & Demand Generation
    Ipswitch, Inc.
    Apr 2015 - Mar 2017 (2 years)
    As a member of Ipswitch's leadership team, I lead the strategic development of all digital and inbound marketing initiatives aimed at growing demand and e-commerce business as well as enhancing brand awareness. Oversaw development of web content, rich media and video, social media marketing, SEO/SEM and mobile marketing, integrated display and paid media campaigns. Developed the digital marketing strategy and plan including SEM, SEO, web optimization, campaign KPIs and reporting metrics. Managed the digital strategy, architecture, design and development of global web properties. Instrumental in developing an inbound content marketing infrastructure within Marketing to support and align with the B2B buying process of today's customers.
  • Y
    Vice President, Digital Marketing & Revenue Operations
    Yottaa
    Jan 2014 - Apr 2015 (1 year 4 months)
    Develop, lead and evolved Yottaa's digital and inbound marketing programs and strategy, including lead nurturing, demand generation, social media, content marketing, user experience, marketing operations and SEO/SEM. Lead the redesign of digital marketing programs and yottaa.com.
  • Iron Mountain
    Senior Director, Global Digital Marketing
    Iron Mountain
    Jan 2009 - Jan 2014 (5 years 1 month)
  • I
    Director, Digital Strategy and Online Operations
    IDG Enterprise
    Jan 2006 - Jan 2009 (3 years 1 month)
  • F
    Director, New Media
    Fox News Media
    Jan 2000 - Jan 2006 (6 years 1 month)
  • Razorfish
    Senior Project Manager
    Razorfish
    Jan 1997 - Jan 2000 (3 years 1 month)
Education verified_user 0% verified
  • Q
    MFA
    Queens College ofThe City University of New York
    Jan 2003 - Jan 2005 (2 years 1 month)
  • M
    Master's Degree, Digital Communication and Media/Multimedia
    Jan 2000 - Jan 2002 (2 years 1 month)
  • University of North Carolina at Chapel Hill
    Bachelor of Science
    University of North Carolina at Chapel Hill
    Jan 1993 - Jan 1995 (2 years 1 month)
  • U
    B.A., Communication and Media Studies
    University of North Carolina at Greensboro
    Jan 1989 - Jan 1993 (4 years 1 month)
Publications verified_user 0% verified
  • Y
    Yes, you're commuting all wrong