Trilingual professional with more than 17 years of experience in 360° marketing, Digital Marketing, Social Media, PR and e-commerce Expertise Abilities: focused on results and goals, responsability, creativity, easy learning, leadership, decision making, team work, initiative, analytic Expertise: - KPIs, ROI, ROAS - IMC - Integrated Marketing Communications - On-line Media: SEM, Display, affiliates, metasearchers, DSP, DMP, programatic, etc - ATL & BTL - SEO - Campaign Developement - e-commerce strategies for owned platforms, marketplaces and eRetailers - Products and Services Launchings - CRM and Inbound Marketing - PR Strategies, influencer marketing - Sweepstakes - Social Media - Data Analysis - Content -UX - Mobile - Apps - Trade marketing and POP Promotions - Corporate Communication - Crisis Management - Market Research collaborations - Growth Hacking - Brand Design