National Manager (Sales, Trade-Marketing & Operations)
Bayer Healthcare
Oct 2003 - Dec 2014 (11 years 3 months)
REPORTING TO: Country Division Head REPORTING STAFF: 8 Managers
▪Partnered with European Consultants (Bain & Co.), developed and executed the standardization of Commercial & Financial strategies for LATAM and a full plan to define internal processes, policies, scope, and structures.
▪Lead a working team with national coverage, with a strong focus on the distribution of the products of the Company and catalogued over 120,000 SKUs in 65 customers in 1 year.
▪Conducted the customization, development, and implementation of a Global program for commercial processes in Mexico achieving more profit, process clarity, and policy definition, all for a better market position.