Gabriel Torraga Marketing Specialist

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Digital Marketing Consultant

Quotenerds

Aug 2024 - Current (1 year 11 months)

As a consultant, I have been responsible for developing complete digital strategies, from website creation to campaign execution. I design and optimize high-conversion websites using WordPress and Elementor, ensuring that user experience and interface are aligned with business goals. In addition, I plan, launch, and manage paid media campaigns across Google Ads and Meta Ads, with a strong focus on performance, ROI, and lead generation. Beyond strategy, I also handle the creative side of marketing by producing visual and video assets, editing promotional videos, and developing animations in Adobe After Effects to enhance landing pages and ad creatives. I also experiment with AI-based tools to streamline production processes and deliver conte

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Marketing Manager

M8 Group

Aug 2021 - Aug 2024 (3 years 1 month)

At M8, I was fully responsible for structuring and managing the marketing operations of three distinct brands within the real estate sector. I led a multidisciplinary team, delegating tasks and aligning strategies to meet strict sales deadlines. My main focus was performance marketing: I managed six-figure monthly budgets across Meta Ads and Google Ads, building advanced segmentation campaigns that consistently generated qualified leads for high-ticket properties. To sustain growth, I developed automated sales funnels integrated with CRM platforms, reducing manual work for the sales team and accelerating conversion time by up to 40%. I also created complete marketing campaigns combining paid ads, social media, branding, email nurturing, and

Social Media Specialist

V4 Company

May 2021 - Jun 2021 (2 months)

At V4 Company, I worked as a social media specialist serving clients from different industries with diverse challenges. My role involved creating detailed editorial calendars and producing content strategies tailored to each brand's target audience. I produced videos, graphics, and short-form content designed for Instagram, Facebook, and YouTube, ensuring relevance and engagement. To keep clients aligned with market shifts, I conducted competitor analysis and presented insights during biweekly strategy meetings, where I also reported on performance and proposed adjustments.

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Marketing Coordinator

OdontoCompany

Apr 2021 - May 2021 (2 months)

During my time at Odontocompany, I was tasked with boosting the clinic's visibility and patient acquisition through digital marketing. I developed localized campaigns focused on lead generation and conversion, optimizing ad creatives and targeting to attract the right audience. Beyond paid traffic, I created educational and promotional content to position the clinic as a trustworthy and expert provider in the dental field. I also implemented simple automation workflows to ensure faster lead nurturing and reduce manual follow-ups for the administrative staff. This approach not only brought in a steady flow of new patient inquiries but also improved the clinic's overall digital brand presence. • Leveraged Adobe Premiere Pro for the creation o

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Marketing Manager

Sportsking

Jan 2021 - Mar 2021 (3 months)

As marketing manager for Sportsking, I played a dual role in managing both digital sales processes and offline marketing operations. I was responsible for creating and optimizing automated sales systems, ensuring that customer acquisition strategies were efficient and scalable. I developed targeted campaigns for social media, collaborating with influencers and partners to extend the brand's visibility within the sports community. A key part of my role was monetizing sponsored content by negotiating partnerships that brought both visibility and revenue opportunities for the company. Additionally, I oversaw production and logistics processes to align product availability with campaign launches, ensuring that marketing and operations worked in

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Designer & Social Media Specialist

Hubify

Sep 2020 - Jan 2021 (5 months)

At Hubify, I was responsible for a mix of creative production and digital strategy execution. I designed landing pages and newsletters that supported the sales team in acquiring leads, while also developing graphics and artwork to build a consistent brand identity across social media platforms. I took charge of scheduling and managing the publishing calendar, ensuring that every piece of content was aligned with ongoing campaigns. I also contributed to CRM initiatives and email marketing automation, supporting the company's inbound strategy. My ability to combine design, copywriting, and digital tools allowed me to deliver campaigns that were both visually appealing and strategically effective.

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Sales Manager

MBK Store

Jul 2019 - Jun 2020 (1 year)

As sales manager of the official Mogi das Cruzes Basketball Store, I was responsible for overseeing the entire operation of the store during both regular business periods and the challenges of the pandemic. I handled day-to-day sales management, customer support, and inventory control, ensuring smooth operations even during uncertain times. With the pandemic restrictions, I shifted strategies to online sales and digital promotion, creating campaigns to maintain revenue flow. I also coordinated with the basketball team and suppliers to launch merchandising campaigns that reinforced the connection between the store and its fan base. While working in this role, I was also involved in creating promotional materials and visual communication for

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Social Media & Marketing

Sportsking

Nov 2017 - Jul 2019 (1 year 9 months)

At Sportsking, I was given the opportunity to build the company's social media presence from the ground up. I created and implemented a long-term content strategy that expanded brand awareness, built engagement, and supported sales. I was directly involved in planning and executing events and partnerships with local athletes and businesses, which not only boosted visibility but also reinforced brand credibility. I produced daily social media content, managed ad campaigns on Meta Ads and Google Ads, and monitored performance metrics to optimize results. Over time, I was able to establish a strong and consistent brand presence, ensuring Sportsking became well-recognized in the regional sports market.

Gabriel Torraga

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